Skip to main content

AAPL hits all-time high in lead up to major fall product launches

AAPL-100-1st time

Apple’s stock has just hit $100 per share for the first time its stock split in June and adjusted for the 7-1 stock split, the first time it has approached its all time high since 2012. Morgan Stanley unleashed a uber-bull report this morning touting the Eight reasons Morgan Stanley thinks it’s time to buy AAPL which is thought to have pushed Apple over the top.

Apple was over $700 (pre the 7 to 1 stock split earlier this year) in the lead up to the iPhone 5’s highly anticipated debut in fall 2012. Apple’s all-time closing high (adjusted for the stock split) is $100.30, and it seems that the company could soon hit that threshold once again.

Update: Apple closes at an all-time high:

Screenshot 2014-08-19 13.04.45

FTC: We use income earning auto affiliate links. More.

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

Comments

  1. Olivier (@olivierdud) - 10 years ago

    I honestly don’t understand this article, since my knowledge in stocks is quite poor. Anyone kind enough to explain the “split”, and how do you compare the 100$ to the 700$ from 2012 ? Thanks a lot.

    • Tim Jr. - 10 years ago

      They are the same.. no difference.. just allows those with less money to get into the game easier w/o having to throw down 700 per share.

    • herb02135go - 10 years ago

      Imagine going to a bank and asking them to break a $10 bill into 10 one-dollar bills. Same concept.

      So a stockholder who had one Apple share worth $700 now has seven shares worth $100 each.

      As has been stated, this allows people to buy smaller amounts of stock.

      • Olivier (@olivierdud) - 10 years ago

        alright, so right now the stock would at 700$ if they didn’t do the split. But should we consider it as important as if it was at 700$ before, or are we just being like “if that was before the split, AAPL would be at 700$)