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iPad: It’s All About the Games

Businessweek article, the iPad is going to be all about the games. A large portion of the few companies elite enough to actually get their hands on a pre-release version of the iPad are game developers. Gaming is big on the iPhone/iPod touch platform and our own Weldon Dodd’s analysis of sales in the App Store on its one-year anniversary revealed that 79 percent of iPhone users have purchased a game. Contrast that percentage with the percentage of games shown in the iPad commercial: zero. Why this dichotomy?
Practically ever iPhone commercial shows someone playing some kind of game and showing that the iPhone platform is both for productivity and fun. Whether it’s Monopoly or Crash Bandicoot, we usually see a game somewhere in the commercial. Games are fun and the iPhone naturally feels like a game controller. From the moment games left the arcade, we’ve been used to some kind of fairly small handheld controller for our interface device. You cradle it in both hands: one on a multidirectional tool (stick or directional pad) and another holding the device and pressing buttons. Staring in the days of Mattel Football and the Atari 2600 to the Xbox and Playstation, it’s something we’ve gotten used to. Nintendo changed the rules with its Wii Remote providing an interface device that feature more motion in the mix and had us hold the device more naturally.
iPhone games still generally expect us to cradle the device in our hands and use our thumbs to simulate the directional pad and buttons. An additional control scheme of device orientation and motion is featured in many games, but the majority of iPhone games utilize thumb tapping and dragging as the primary control. While I have not been lucky enough to lay my hands on an actual iPad, it seems to me that the traditional iPod/iPhone thumb control scheme will not adapt well to the iPad. Games that work great on the iPhone platform will simply not have the same user interface experience on the iPad. They can’t; the screen is too big and the device will be held differently. Unless you have really big hands you won’t be able to move your thumbs across the whole screen. How am I going to protect Dave’s house from the zombies now?
Herein is the problem. Apple needs killer games to show off how diverse the iPad will be and currently there are none. Steve touted in his keynote the fact that we are already used to the iPad because we are used to the iPhone. That’s only partially correct. Existing games will technically “run” on the iPad, but their play will be entirely different due to the different ergonomics. The game developers will have to go back to the drawing board and figure out how people will hold the iPad and update their games to take this into account. Is it better to assume game play will happen with the iPad flat, or will more people hold the iPad up to play the game? How clunky will using the accelerometer be on a device so large? The only way to answer these questions is to have a real live iPad in hand for testing.
Apple’s seeding of iPads to game developers is not about Apple’s commitment to the gaming platform, but a recognition that games will not translate well from the iPhone to the iPad. Lexulous and Monopoly probably won’t have a problem, but games that rely on fast tapping and hand-eye coordination (meaning the really fun ones) will likely not scale and new iPad owners will be frustrated with their shiny new toy. Apple needs these games to work and work well on April 3.
What will the first game be that shows off the unique features of the iPad the way Crash Bandicoot and Rolando did for the iPhone? How will we interact with these games and finally involve our whole hand and not our thumbs? I can imagine some genres of games that will shine on the larger iPad device, such as racing games (the iPad will make for a nice big steering wheel). Will other games be redesigned for the iPad or will they simply include new controls? Most of all, will we have to buy new games for the iPad or will they simply be free updates? I’ll leave that to the game developers who were lucky enough to have an iPad before everyone else to protect us from boredom.
Preparing for the upcoming OS X 10.6.3 update
Amazon Brings Kindle Software to the Mac
It’s been teased for a fairly long time now, but Amazon finally released its Kindle companion software for Mac, as of yesterday. To date, the Kindle application has only been available for Windows machines, which has made it slightly harder for Mac users to organize and manage their Kindle collection.
Kindle for Mac also offers e-reader features, so you can access all of your e-book purchases, download and read them right on your computer. It’ll also sync the furthest location read with all Kindle devices registered to your account if you want, so that you can continue reading on your Kindle, iPhone or Mac without missing a beat.
Not yet present in the current version of the software is the ability to make and edit notes, highlight portions of the text and conduct full-text searches, but these are all planned for a later update, according to Amazon. Future versions will also let you click on images to zoom in to see a larger version, and to rotate it if you wish. One feature that is present is the conveniently-placed “Buy a Kindle” link found in the Help menu. Subtle, Amazon.
The application also lets you manage your Kindle and make purchases in the Kindle store, although for both of these functions it actually just kicks you over to Amazon’s web site in your default browser. In fact, the Mac software really isn’t much more than a bare-bones e-reading application. Not that that’s a bad thing, but I’m wondering why exactly it took this long to get the software out there.
The answer is probably that Amazon didn’t really have a good enough reason to until the iPad came along. Up until that point, drawing a link between a free iPhone app and a free Mac app to display content that Amazon was originally taking a loss on selling didn’t make much sense. The Kindle itself — the hardware — was the key to success, and it’s pretty easy to chuck that altogether when you’ve got the other two.
Amazon must’ve seen the writing on the wall following the iPad announcement, and realized that joining the company would be considerably more productive than attempting to beat it at this point, and so decided to cover all Mac-based platforms instead of just partially serving Apple customers. Will it pay off in the long run? We’ll have to wait and see how well Apple tolerates iBookstore competitors when the iPad hits store shelves early next month.
Related GigaOM Pro Research (sub req’d): Evolution of the e-Book Market
iGroups: Apple’s Welcome to the Social

An interesting patent of Apple’s relating to a social networking app surfaced recently. Dubbed iGroups, the app aims to solve the pitfalls of traditional social networks, like Facebook, that require users be a member before being able to participate. Instead, iGroups creates a virtual social network based on proximity.
To set the scene, imagine a casual weekend enjoying drinks at a bar. Your device would be able to detect others nearby and allow for easy communication by the tools already built into your device: SMS, email or by phone. If you’re a Mac user, you could loosely term this as Bonjour for your iPhone.
A Network Of ProximityThe idea of a network based on proximity is intriguing considering the technology built into mobile devices that can help facilitate this. Bluetooth and Wi-Fi, for instance, both allow for discovering new devices that are within range. But the problem arises when a user leaves. If they are out of range, they are excluded from the network.
iGroups attempts to solve this issue when it first detects other users. At this point, the devices exchange a token (or handshake, if you will). These tokens are tagged. If there happens to be a trusted source at this venue, for example, like a wireless access point or perhaps a website setup for this purpose, devices can exchange tokens with it. Before this gets too technical, let’s agree to call the trusted source “Wilma.”
This accomplishes two important things. The first is that Wilma can match or correlate tokens to determine groups and their members. When my device approaches and exchanges tokens, Wilma now knows what group I’m part of and similarly, I’ll know other group members that have checked in with Wilma. This process allows the network to grow by allowing its users to infer other users through this daisy chain process. Further, tokens can be exchanged through a variety of mechanisms: Wi-Fi if available, Bluetooth if desired or even 3G. By supporting all of these, it becomes much easier to visualize a realistic image of the network and prevents the network from being stifled because users are not exchanging tokens by just one method that not all devices may support.
The second important goal that this serves is solving the issue of users leaving range and thus losing the whole social networking aspect. If a user interacts with Wilma either at the event or afterwards (through something similar to MobileMe, perhaps), the user can see the entire group. Even if they are just uploading exchanged between Fred and their self, the inferring process described earlier will allow the rest of the network to be recreated. As Fred moves on and continues to exchange tokens, even after our user has left, they are still connected to the same event and will appear as part of the group. Mac users? Think of this as being similar to Smart Folders. The group “knows” who its members are by this process of exchanging tokens, even if not all of the users are present at the same time.
It’s worthwhile to mention that any sort of implementation of such a technology would of course be completely optional and protect the privacy of users if they did not wish to participate. Further, the patent sheds light on the fact that the tokens themselves do not contain information that would identify any particular user or device. Merely the tokens act as a way to tag an association with a specific group.
Still, the idea of creating these virtual social networks on the iPhone is appealing. In some regards, there are applications on the market that attempt to deliver similar functionality, like Loopt. However, as mentioned earlier, these solutions still require users to have an account with them which can be problematic if you meet someone and want to exchange information but they are not a member of Facebook or LinkedIn. Instead of waiting for them to sign up and register a profile, iGroups solves the whole problem faster.
This definitely isn’t Apple’s first foray into patents on social interactions, but none of them have seen the light of day. With rumors of iPhone 4.0 around the corner, however, perhaps there is a substantial social component waiting to be unveiled. What do you think about the potential of iGroups?
Race to Launch Day: The Story of an iPad Case Maker

Every major Apple product launch tends to follow a pattern that many of us have just accepted. Long lines, constrained supply and lack of accessories are all common for the launch day. But with the release of the iPad right around the corner, one company dared to follow Apple’s advice to the world. Instead of the frustrating experience of buying a new iPad and not being able to get a quality case for days or even weeks, Hard Candy Cases will be ready to deliver on day one — and all it took was just thinking different.
A visit to Hard Candy’s website quickly reveals that its iPad cases will ship this month, ahead of the launch for the device itself. Digging deeper, these cases are not just generic cases that happen to fit the general size of the iPad, but quality cases that snugly fit Apple’s multitouch wonder. So how did the company pull off quality products on such an amazing timeline?
It begins with the resolve of Tim Hickman, the CEO of Hard Candy Cases and founder of Speck Products, another popular accessory manufacturer. In the traditional manufacturing process, Apple would release technical documents (or the manufacturer could measure the physical device itself) to provide precise measurements for manufacturers. The next step is the expensive and sometimes lengthy process of setting up the tooling equipment to produce cases. It’s easy to see why accuracy is important. As a result, its not until a period of time after the product is released that the bulk of cases begin to enter the market. Hickman’s solution was to engineer the cases in such a way that if the final device was a millimeter or so different than anticipated, specially designed bumpers inside the case could be adjusted to provide a snug fit. From a business perspective, Hard Candy Cases was able to start the tooling process weeks ago. From a consumer perspective, that means cases will be available sooner rather than later.
But Hickman didn’t stop there. In a move that is strangely reminiscent of Steve Jobs himself, a little over a month ago the CEO flew to China to persuade factory workers to work through the Chinese New Year and focus on manufacturing his product. After four weeks of sleepless nights, sheer madness and a fight to the finish, Hickman’s chartered 747 delivered 18,000 Bubble Hard Sleeve cases to the U.S. Another 7,000 will be delivered before the iPad’s launch on April 3.
Hickman’s purpose behind this isn’t to simply be the first on the market for the sake of being first. With iPad pre-orders numbering in the hundreds of thousands, the iPad opens the door for a huge market of third-party accessories and that can mean some serious profits. Hard Candy Cases, while a figurative new kid on the block, isn’t a stranger to this though. With revenue of $150,000 in its first month of operation, Hickman’s company has already captured the attention of the industry. With prominent exposure in the Apple Store and the resolve of its CEO, Hard Candy Cases is poised to provide some serious competition to other popular case manufacturers, like Belkin, Speck and Incase.
If you’ve already pre-ordered your iPad, check out some Hard Candy Cases’ products so your iPad will be protected from day one. If you’ve used any of their other products, let us know what you think!
Apple releases Logic Pro and Express version 9.1.1
Surprise! HTC Doesn’t Agree With Apple Regarding Suit
HTC has finally spoken out regarding the pending lawsuit Apple launched against the smartphone maker regarding its use of multi-touch as an interface navigation mechanism, and around 20 other technologies. It should surprise absolutely no one that the Taiwanese company doesn’t see eye-to-eye with the iPhone maker regarding the appropriateness of its use of the tech.
HTC CEO Peter Chou released a statement Wednesday addressing the recently filed suit directly. According to Chou, as quoted by InformationWeek, “HTC disagrees with Apple’s actions and will fully defend itself.” HTC’s stance, like that of Apple, is that it respects and values healthy competition and innovation. Of course, that shared premise leads both companies to quite different conclusions.
Chou elaborates HTC’s position further in the official statement:
HTC strongly advocates intellectual property protection and will continue to respect other innovators and their technologies as we have always done, but we will continue to embrace competition through our own innovation as a healthy way for consumers to get the best mobile experience possible.
Apple is no stranger to suits from other companies, and it certainly hasn’t shied away from pursuing legal action itself in the past. A suit against Nokia along similar lines is still ongoing. HTC shouldn’t be surprised about the move, either, considering the fact that multi-touch wasn’t officially introduced as a launch feature on the Nexus One, even though the hardware supported it. It was added later by Google to the device via a software update. Sure seems like an attempt to dodge the ire of multi-touch’s proclaimed originator to me.
The Nexus One is almost certainly the catalyst for this suit, and with good reason. Despite the fact that the device itself isn’t selling anywhere near at the level of the iPhone, recent evidence suggests that the phone has raised the profile of Android, which seems to be positioning itself to make a serious bid on Apple’s smartphone market dominance. If Apple is ever to strip Google of some of that momentum, the time to do so is now.
But are the claims Apple is making valid, or is it just an attempt to strike down any and all competition before the consumer gets a chance to choose? I’m no legal expert, but it seems to me that Apple is going after some very basic concepts in its legal claims, ones without which the concept of a modern smartphone would be untenable. I’m all for giving credit where credit is due, but if we’re to see cell tech progress, it has to be at the behest of the free market, and that means not unduly placing restrictions on Apple’s competitors.
Will GoogleTV light a fire under the AppleTV?
The New York Times last night revealed that Google, in partnership with device manufacturer Sony and peripherals manufacturer Logitech, were working on a 'GoogleTV'.
Yes, it is exactly what it sounds like and probably inevitable for the company that knows no bounds in their reach for the digital consumer.
But are there chairs being thrown in Cupertino? Perhaps, but they've had it coming. AppleTV could've been so much more than it is. Apple could own this market, yet they've let all matter of competitors come in and take some space, including Boxee which rode to prominence hacked into an AppleTV.
Will GoogleTV light a fire under the AppleTV?
The New York Times last night revealed that Google, in partnership with device manufacturer Sony and peripherals manufacturer Logitech, were working on a 'GoogleTV'.
Yes, it is exactly what it sounds like and probably inevitable for the company that knows no bounds in their reach for the digital consumer.
But are there chairs being thrown in Cupertino? Perhaps, but they've had it coming. AppleTV could've been so much more than it is. Apple could own this market, yet they've let all matter of competitors come in and take some space, including Boxee which rode to prominence hacked into an AppleTV.
Finder crashing when scrolling through folders
MacFixIt Mailbag: I need my old files!
Tip: Cheap iPad Stand
It is said that necessity is the mother of invention. While eagerly awaiting my iPad to arrive — is it April 3 yet? Pleaaaaase? — I had a stream of consciousness that went something like this: I like baseball; the iPad is a decent size to watch a streaming game on MLB’s iPhone app while I’m playing World of Warcraft, or working, or — well, who am I kidding — playing WoW. The Apple dock, while in addition to being a $30 hunk of plastic, only props up the iPad in portrait mode; it’s a little hard to watch the game that way.

As I was thinking this, I looked up and noticed the paper stand that I use for making changes to copy I’ve marked up. “Self,” I said to myself, “I betcha that’d hold an iPad real well.” After a quick screen capture, some resizing and printing, I had an iPad mockup with which to test.

It fit wonderfully. In both dimensions. The stand costs about $10 at your local office supply store. As a bonus, it folds up flat so I can toss it and my Bluetooth keyboard into my manpurse carry bag. It’ll be fantastic for working on the go. Of course, I may need a shock-resistant case for the thing if Papelbon coughs up a lead in the playoffs again. Not that I’m bitter about that.
How about you guys? Any low-cost solutions you’ve found?
Apple: Our Screens Don’t Need No Protecting

If you’re of the camp that believes your iPhone or iPod touch’s screen needs some kind of additional protective layer to prevent it from getting damaged, you may want to head to the Apple store soonish to stock up on said accessories. In the very near future, you might not be able to find them, at least not through Apple’s official channels, according to sources speaking to Macworld.
The sources, who are described as Apple accessory makers who want to remain anonymous for fear of arousing Cupertino’s ire, maintain that Apple has informed them it will no longer be carrying any films or covers aimed at protecting iPhone screens from dust or scratches, or even those that claim to prevent glare and ensure privacy.
If the sources are correct, all of these types of accessories will be pulled from the Apple Store, both in its online and physical retail incarnations, as will any other accessories that stick to the surface of Apple devices. The blanket ban on anything adhesive makes sense, since these apparently have a very high return rate because of the difficulty in applying them properly.
The ban on films that “protect” the screen also makes a good deal of sense, mostly because that’s a ludicrous claim to begin with. It’s like being sold insurance against possible gryphon attack. It’s just not going to do anything, besides maybe instill a false sense of security. Think about it: do you buy protective films for your eyeglasses?
Because it’s the same exact thing. Or maybe even more ridiculous, depending on the quality of your glasses. Apple’s iPhone and iPod touch screens are made of optical glass, which is the most scratch-resistant glass in existence. I personally have owned two iPhones and two iPod touches, none of which have ever borne any kind of screen protection. I’ve dropped them all countless times, and even kept them in pockets with change and other knick-knacks, and the screens are pristine. The back cases? Not so much.
I’m not advising against due diligence here. Generally speaking, I keep my iPhone in a pocket designated for it alone, or with a pack of gum or something else non-abrasive, though sometimes I forget and throw it in with my keys. Still, keeping it loose in a bag of sand probably isn’t a great idea.
But Apple’s doing a great service to customers with this move, even if that what’s motivated it to begin with. The absence of screen protectors on Apple Store shelves should hopefully go a long way toward curbing unnecessary accessory purchases. Unless you shop at Best Buy, in which case you’ll probably come home with three screen protectors and a product service plan.
Get organized with these notebook apps for the Mac
I've been looking around for Mac software to help me with journaling and keeping track of small scraps of information. I've never found anything satisfactory, but I never stop trying.
Enable writing with Apple's built-in NTFS driver
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New Sitcom Pilot to be Based Not-So-Loosely on Steve Jobs

It was bound to happen, sooner or later. Steve Jobs is simply too important, too impressive, too easy a target not to base a character on him and turn it into a sitcom.
And that’s what might very well be happening, if the pilot currently in development in Hollywood gets optioned for a series. Yesterday, Media Rights Capital released a statement on its website describing how, working with cable channel EPIX, they have green-lit a pilot episode for a proposed sitcom series entitled — what else? – iCON.
From MRC’s website:
EPIX and Media Rights Capital have made a team for iCON, a comedy series pilot that will be developed by Larry Charles, the Emmy-winning TV writer/producer, and the director of the Sacha Baron Cohen features Borat and Bruno.
Charles will oversee development of the script and will direct the half-hour pilot of a series written by Dan Lyons. A technology consultant for Newsweek, Lyons created the Fake Steve Jobs blog and wrote the novel Options: The Secret Life of Steve Jobs—A Parody.
Yes, you read that right. Fake Steve himself is penning the script (it’s most likely he already has, given how sporadic the updates have been in recent weeks on the Fake Steve Jobs blog.) If you’re a fan of Fake Steve, this is exhilarating news; Lyons is not only an insightful author but is in possession of a Sahara-dry wit, to boot. In addition to his Fake Steve sideshow, Lyons is the author of Options: The Secret Life of Steve Jobs – A Parody. You might say he really knows the subject matter.
And then there’s Larry Charles. Directing Borat and Brüno might not be an accolade everyone everywhere agrees is worthy of celebration (I guess it depends on your sense of humor) but no one can argue with his other credentials; he directed the 2008 documentary Religulous starring Bill Maher, and was for many years a writer and producer on Seinfeld and Curb Your Enthusiasm. It all sounds like perfect past-experience for any producer charged with the task of bringing this project to life.
The partnership of Lyons/Charles is certain to culminate in a cutting (if not wickedly uncompromising) take on tech-celebrity culture.
A little more from MRC’s website on the subject matter of the show:
The show’s lead character, Tom Rhodes, is a composite of Jobs and other Silicon Valley titans, and the comedy is described as a savage satire, a study of ego, power and greed…
Jobs and other titans will certainly inspire iCON at its inception, but the show will lampoon the larger hi-tech world. [Larry] Charles will be swinging for the fences.
You may not have heard the name Media Rights Capital before. MRC is a studio owned by, amongst others, Goldman Sachs and (wait for it) AT&T. There’s something almost… poetic about that.
MRC will serve as the studio and financier. The company said it had several bidders for the property, but chose EPIX because Charles could be as edgy as he wanted to be.
“We are attempting to do nothing less than a modern Citizen Kane,” Charles said. “A scabrous satire of Silicon Valley and its most famous citizen.”
You know, at film school I heard time and time again that Citizen Kane was nothing less than the most perfect movie ever made. (I disagreed, favoring The Empire Strikes Back…) So for Charles to make a modern day Citizen Kane is, to put it mildly, an ambitious goal. But don’t forget, such bold statements are not uncommon for El Jobso when talking about music players or tablet devices, so I guess we can forgive this kind of hyperbole from a writer/producer described by the studio as “TV royalty.”
Apple has, naturally, remained silent on the matter. It’s fun to try to imagine what Steve Jobs might make of this. I think he’d probably find it amusing (and c’mon, it’s gotta be an ego boost?) but Macworld points out that Jobs has a less-than-stellar track record when it comes to this sort of thing:
Jobs is notoriously prickly about how he’s portrayed in the media. At one extreme, Apple infamously pulled all titles by publisher Wiley from its store shelves after the company released a book called iCon Steve Jobs: The Greatest Second Act in the History of Business (no relation to the TV show).
Well, that was a book, and this is a (potential) TV show. Only Mac-heads and the most dedicated tech historians read books about Jobs. A sitcom from Larry Charles, on the other hand, will reach many millions of people otherwise entirely disinterested in the working of Silicon Valley’s executive elite.
This isn’t a series yet — the pilot has to prove there’s potential for that. But is there any serious doubt that Lyons/Charles can pull it off? And I wonder… a year from now, will we be laughing with Steve Jobs as he uses a clip from an episode to demo the next iPad… or rolling our eyes as his lawyers issue Cease & Desist orders to the studio?
Google's Nexus One will be available on all four big US networks
Even though the Nexus One has had a slow start on Tmobile, you have to believe that the current flagship Android phone will have a little bit more success on AT&T...and Verizon... and now on Sprint.


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