iPhone 2.0 coming to Telstra in Australia?

Sensis, the search engine division of Telstra (Australia’s largest mobile carrier),  is hiring an iPhone developer to put its Australia-only search engine on the iPhone.  Why would a telecom put an Australia-only search engine on the iPhone?    Because the iPhone is coming to Australia.  When?  Soon.  You’ve been warned, mate – get out of that Optus plan ASAP…

Telstra has had a back and forth view on the iPhone – from  senior executives saying it was "Doomed" to complimenting it.


Original Job posting:

Design BA for iPhone search application
Contract Role


Are you a business analyst with experience gathering and documenting requirements for interactive web or mobile products? We’re looking for a BA with a technical front-end UI background to help us design cutting-edge search applications for the iPhone. This isn’t boring old specification-heavy BA work. This is exciting and agile BA work to help us envision mobile search applications that work great and look beautiful. Let us know if you think you’ve got the right combination of creative flair, geekiness, and detail orientation to get the job done.


  • 2-3 month contract
  • Melbourne CBD

Send a resume, cover letter, and salary requirements to brian.curtis@sensis.com.au

Sony, Nokia shudder at iPhone games plan

Apple’s iPhone will become one of the world’s leading mobile gaming platforms, as games developers worldwide make plans to deliver titles for the platform, now the iPhone 2.0 SDK (beta) has been made available.

Like RIM with its Blackberry in the enterprise market, Sony, Nokia and other manufacturers creating mobile gaming devices (such as the PSP or Java-enabled mobile phones) face a tough battle as Apple makes its biggest move yet into the gaming market.

Gamers can look forward to a wide selection of titles come June when the iPhone is finally enabled for third-party applications. Developers Feral Interactive, Artificial Life, Sega, iD Software, Gameloft, Aspyr, Freeverse, and Pangea Software have all confirmed hopes to deliver games for the platform.

Developers are excited at the potential of creating titles for the device, and its non-phone sister, the iPod touch. They want to explore the built-in movement sensors within these devices, and can’t wait to make products available for sale through the ever-busy iTunes Store.

EA CEO, John Riccitiello observes: "The animation technology in the iPhone OS enables us to build awesome games. I think iPhone consumers are going to be blown away by the games we create for this platform."

At the Apple event last week, EA demonstrated a version of Spore which uses the accelerometers inside the phone to allow gamers to control their game. Sega showed us an iPhone version of Monkey Ball.

Mobile gaming companies are moving into the space. Gameloft will introduce over 15 iPhone/iPod touch games by the end of 2008. Compnay president, Michel Guillemo, said: "The iPhone gaming environment opens a new era in mobile gaming and is exactly what we’ve been waiting for."

Long time Mac developers are also excited. "This is the coolest thing I’ve seen in game development in 15 years, except maybe for the Nintendo Wii," Glenda Adams, director of development for Aspyr Media told Macworld.

Beyond custom third-party applications, Sun has also confirmed itself to be looking at the iPhone SDK with the aim to port a version of Java to the device. While Apple has no plans to support this, Sun argues that making Java for iPhone available is well within the remit of the third party development agreement, and introduction of such technology would enable iPhone users to play Java games on their device.

What makes the iPhone so attractive to all involved is both the extent of its deployment and the suitability of its user base. While the Sony PSP has shifted ten million units in the US since March 2005, Apple has sold four million iPhones so far, and intends selling ten million by the end of this financial year. That’s a large potential market that justifies creating titles for the platform.

Better still, iPhone users are already accustomed to using the iTunes Store, and are already prepared to spend money for digital commodities. Other gaming platforms have faced an uphill struggle persuading less tech-savvy consumers to do the same.

While it’s far too early to say how the big game will play out, it’s clear Apple is exercising a two-pronged approach: beefing-up iPhone to appeal to core Blackberry users in the enterprise market while enabling its mobile to become a large deployment world-class casual gaming platform.

And all these reports ignore Apple’s second growing market: the iPod touch. That the touch will support the same games and systems means developers are looking at a much more sizable market than iPhone sales figures alone would lead us to believe.

Apple’s games development partners will play their hand in June.

….thanks to http://www.gameguru.in/ for the image

Refurb iPods price drop from Apple …retail prices to follow?

We’ve seen this before.  Apple, when they are about to do price drops start pushing the refurb prices way south.  This month,  the Apple Store started  dropping the refurbished 4Gb Nanos to $129 and the 8Gb ones to $169.

The iPod Classics dropped even further to $209 for 80Gb and $299 for 160Gb.

iPod Touches?  $229 for 8Gb and $329 for 16Gb.

Same is occurring in Britian.

Any given Tuesday….

iPhone: Exchange? Great, but what about Google Apps?

As an IT Administrator that is happily "exchanging" my headache of Active Directory/ Exchange server knowledge in for a company that wants to move to Google Apps, I am surprised that Apple has forgot its best buddy, Google – at least for the time being. 

The SDK announcement yesterday included no reference to Google Apps working on the iPhone.  While I’ve been using IMAP to check my Google Apps Email for awhile now (at push-like 1 minute intervals), it is a bit of a pain to connect to the Calendar and Addressbook through the EDGE web interface.  I would much prefer to use the native apps like Exchange now can.  I also know that I can sync my desktop Calendar and Addressbook.app to Google Apps and sync it periodically with the iPhone…but this isn’t really how I’d like to work (well since 1998) – and the point of the iPhone’s Internet connectivity is to be able to receive updates in real time. 

The iPhone doesn’t even support Leopard Server’s iCalendar or LDAP Addressbook.  This has to change – post haste.  It would be really surprising if Apple neglected the standards-compliant Google Apps in favor of Exchange.  Will we see an update soon?  I hope so!  Right?


Samsung and Adidas team against Apple and Nike

Samsung has teamed-up with Adidas in a direct assault on the Apple and Nike Nike+ partnership.

Samsung this morning announced its new initiative in partnership with Nike competitor, Adidas.The two firms have teamed-up to introduce a new product, the miCoach phone, which they are calling the "first true sports music mobile" and which will be available across Europe from mid-March.

Just like the Nike+ system, miCoach collects and analyzes personal data and then customizes training plans based on a user’s fitness level and specific goals, while offering real-time feedback during a workout using the phone.

The device offers a stride sensor and heart rate monitor, offering training tips and time updates, all to a musical accompaniment that’s tailored to the workout. 

Apple and Nike this week announced their plans. The partners intend extending their combined system for iPod nano users to integrate with gym equipment. The partners are working with major gym equipment manufacturers such as Life Fitness and Technogym to achieve this. The Nike+-enabled equipment will be installed at participating gyms, including 24 Hour Fitness and Virgin Active Health Clubs.

The upcoming battle for athletes ears and wallets seems set to play out a little like a WWE doubles match, with Samsung and Adidas attempting to "lay the smack down" against Apple and Nike.

MacBook Air is a speedburner?

Who would’ve thunk it?  Even with the 1.8 inch hard drive and supersmall processor, the MacBook Air swiftly kicked the backsides of the three closest competitors in C|Net’s Lenovo ThinkPad X300 review.  In the tests, the Lenovo Thinkpad X300 with 1.2 Ghz processor went up against the Apple MacBook Air (1.6GHz), Toshiba Portege R500-S5003(1.2GHz) and the HP Compaq 2710p(1.2GHz).

Lenovo smartly shipped their demo units with Windows XP.  One has to wonder how horribly clunky this thing runs with Vista.  Ouchy.

Speed test results:

Changewave report details iPhone challenges in the business market

Changewave’s latest report gives some very interesting numbers for the iPhone in the business market:

  1. Apple is the number two manufacturer in the planned purchases category (ahead of Nokia (this must be US-centric), Palm, Samsung and Motorola) and already has 5% of the business market. 
  2. Apple leads (59%) the very satisfied category in their survey by double digit numbers and kills Palm and Windows Mobile devices (10-30% very satisfied).
  3. While RIM currently is the market leader by huge numbers, its recent outages and declining satisfaction ratings are leaving a big question mark in the business landscape – one that Apple is hoping to exploit.

All of this makes the March 6th event, which promises some enterprise announcements, all that more exciting for Apple and its (future?) customers.

More iPhone countries to be announced at March 6th event?

The timing seems right for more iPhone countries to be announced at the iPhone SDK event next week.  Earlier we reported on Italy, Spain and Switzerland getting on board around the time of the SDK launch.  Recent rumors have also included Rogers in Canada, O2 in Ireland and Tmobile in Austria and possibly in the Netherlands.

Update: Ireland (O2) and Austria (Tmobile) by extension are officially on.

Adding fuel to the fire, Morgan Stanley is reporting that El Jobso has been getting some serious private jet time in over the past quarter – indicating he’s been doing some global traveling and possibly sealing some deals.

Interestingly, Tim Cook, COO of Apple, mentioned yesterday that Apple was open to exploring other models of iPhone distribution – rather than stick to their locked model.  This could lead the way to selling the iPhone unlocked in markets like China and India where the device has already proved itself popular amongst the 2+ billion consumers in those countries – even with out 3G.   He also mentiond the best way to fight unlockd iPhones is to opn up in the markets whre they are being unlocked.

It is turning out to be a very exciting week for th iPhone/iPod Touch platform…even without all of the new applications expectd to be announced.

Oh, and one last thing…it would be really nice to see Apple drop the prices on those iPhones and iPods right about now.  The price reduction – which would reflect the plummeting prices of Flash storage would really spur on device sales.

(Thanks to Roughly Drafted for the Photo)




1.1.4 iPhone Firmware out, Jailbreak-able – but wait 2-3 days (Updated)

Apple last night released the 1.1.4 iPhone firmware.  Early reports say that it is Jailbreakable via Zibri’s method but both Zibri and iJailbreak are telling people to hold off for a few days until they work out any bugs.

Us? Updated to 1.1.4 and trying out the different jailbreaks.  Zibri’s 2.4 works fine as far as we can tell.  We did get a weird error (pictured) but the iPhone works fine, upgrades, Installer.app, phone etc, all working…more to come…as we play with it.  We’re looking at the updated files of course.

UPDATE: Zibri 2.5 is out and supports iPhone 1.1.4 officially.

Also iNdependence 1.4Beta is out – which also supports 1.1.4