Apple Store Stories June 10

AAPL: 98.83

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Thieves dressed as Apple Store staff have stolen a total of $66,000’s worth of iPhones in two separate thefts at retail stores in New York. Apple’s Upper West Side store was targeted back in March, when 67 iPhones worth almost $50k were stolen, followed by the theft of 19 phones worth $16k from the SoHo store last week.

Police now believe that the same thieves may be responsible for both. The criminals seemed to have done their research well, notes Gizmodo

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Apple Store Stories June 1

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After our attempt at explaining the 500% markup on Apple’s new solar array yesterday, further information has now confirmed that Apple’s new stores – starting in the brand new San Francisco location – will be utilizing a new walkable solar glass floor technology for electricity generation. According to a document on Onyx Solar’s website, Apple “has decided to commit itself to OnyxSolar’s designer photovoltaic technology for its new stores. The first of these is located in the heart of San Francisco, the company’s home town.” expand full story

Apple Store Stories May 30

AAPL: 100.35

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Apple Store Stories May 27

AAPL: 100.35

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Apple Store Stories May 20

AAPL: 95.22

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Apple Store Stories May 19

AAPL: 94.20

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Apple and its retail chief Angela Ahrendts today previewed the company’s brand new San Francisco retail store at Union Square ahead of an official grand opening this weekend.

“Fifteen years ago today Apple opened its first two stores and we’re thrilled to mark the occasion with the opening of Apple Union Square in San Francisco,” said Angela Ahrendts, Apple’s senior vice president of Retail and Online Stores. “We are not just evolving our store design, but its purpose and greater role in the community as we educate and entertain visitors and serve our network of local entrepreneurs.”

The images above and below were shared online today by @harrymcracken, @panzer and others attending the preview event for press. The new store features a number of new design elements, including changes to the layout for its Genius Bar that will be known as “Genius Grove” at the new store, and a number of new specialized areas throughout. 

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