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Another iAd executive leaves Apple

Jordan Kahn Jun 15 2012 - 10:02 am PT

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Last year, we noted Apple’s Vice President of Mobile Advertising Andy Miller left his role on Apple’s iAd team to become a partner at venture firm Highland Capital. Apple hired Todd Teresi from Adobe to replace Miller, but TechCrunch reported today that another iAd executive, former Senior Manager Mike Owen, will leave to take a job as the CRO of video ad network AdColony:

In his role at Apple, Owen had overseen the company’s New York office — arguably the most important, given many of the main players in the ad industry are so heavily concentrated there. His new job as CRO at AdColony is based in Los Angeles, where he will be responsible for overall company revenue

Owen provided a statement:

“AdColony is delivering rich, fast mobile video experiences to consumers in a mobile video ecosystem that is riddled with speed and quality issues… Video is incredibly powerful for consumers and brands and AdColony’s technology is allowing premium publishers to deliver the highest quality video experience to their consumers, which is translating into unprecedented results for advertisers. The post-PC era has just begun and we have a clear opportunity to change the way consumers think about, and experience advertising on their mobile devices.”

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Historic Hotel Bel-Air goes 21st Century with iPads in every room

Élyse Betters Apr 26 2012 - 10:45 am PT

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The lavish Los Angeles Hotel Bel-Air recently reopened with redesigned rooms and made sure to toss out its old, clunky receivers along with the outdated interior design. The 70-year-old hotel replaced the telephones with Apple’s booming iPad, so guests no longer need to use a laminated binder menu and corded handset to order their caviar and wine. Room service now occurs via the iOS tablet included in their room, and the hotel hopes to have 50 percent of orders placed through the new addition.

However, according to USAToday, 75 percent of guests are actually now ordering room service with the iPad:

[…] the 75% statistic is noteworthy because it’s an indication of how rapidly people are embracing newfangled tech offerings in their hotels – especially at a time when more hotels are undergoing renovations and considering installing new customer technology.

Some higher-end hotels already are using the iPads to replace the old-fashioned paper brochures that describe the hotel’s features such as spa offerings, restaurants and local information. A small-but-growing number, however, are taking it further. They’re letting guests conduct hotel business once done over the phone, such as requesting a special pillow or extra towels, making restaurant reservations, booking a spa treatment – and ordering room service.

“People view it as a way to make their life easier,” said Bel-Air General Manager Denise Flanders. “They put down exactly what they want. It’s the luxury of saving time.”

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