Apple enables browser-based iTunes music previews
All this Lala.com talk and Apple still won’t let us even preview tracks using a Web browser, why? Well, the news here is that that just isn’t true any more - Apple has at last fully -enabled Web browser-based song previews of tracks offered for sale via iTunes.
Now, we know Apple first introduced iTunes Preview in November 2009. This was extremely limited in terms of functionality, however - while you could review song listings using a browser, you were unable to listen to the songs without sparking up iTunes.
But (drum roll please) Apple has changed tack and is now offering browser-based song previews of 30 seconds of the music. This means you can sample a song from an iTunes Preview link using a Web browser.
If you like a track you can then hit the button to purchase it through the Apple music service.
NB: Tracks are played back using Quicktime. They are encoded at 44.1 AAC 300+ kbits/second.
Try the new feature on the iTunes Charts page.
Via: Distorted Loop
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Comments (4)
So that means that their resolution is *higher* that iTunes Plus?! Huh!
Hope that that's a clue for higher resloion on iTunes as well! Lossless anyone?
Uh...I was lsitening to songs on iTunes Preview before this week.
quote:
"But (drum roll please) Apple has changed tack and is now offering browser-based song previews of 30 seconds of the music. This means you can sample a song from an iTunes Preview link using a Web browser."
In my opinion, Apple has not "changed track." This was intended from the very begining.
More, I think that Apple is shifting from the iTunes app to iTunes browser (no need to download iTunes) as part of a wider strategy: Every computer/smartphone/tablet/slate/etc. have a browser... so, with iTunes' Browser Edition all these devices are capables of become "buyers."
If Apple has to program an iTunes app for every device... there is no enough money to do that!
Under this strategy, Lala's buyout is part of a plan, not part of a desperate solution.
Good news
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