July 28, 2012

July 27, 2012

According to Nick Bilton and Evelyn M. Rusli of the New York Times, Apple is discussing a possible investment in the growing social network Twitter. The investment is said to be worth somewhere in the hundreds of millions of dollars. The potential investment would bring Twitter’s valuation to around $10 billion.

Apple has considered an investment in the hundreds of millions of dollars, one that could value Twitter at more than $10 billion, up from an $8.4 billion valuation last year, these people said. They declined to be named because the discussions were private.

Tim Cook and Twitter co-founder Jack Dorsey were spotted walking and talking at Sun Valley 2012. Another notable claim from the NYT report is that Twitter VP works with Apple full-time. 

The relationship with Apple is so prized at Twitter that the company assigned a vice president, Kevin Thau, to work with Apple full time, according to an Apple employee who asked not to be named.

The report provides the caveat that the investment may not actually happen. Notably, Twitter and Apple have partnered in software features for Apple’s operating systems. iOS and OS X both feature Twitter sharing for photos, statuses, and more. Apple has also teamed up with Facebook for similar integration. (Top image: GigaOM)

Update: The Wall Street Journal has chimed in: Apple and Twitter had these discussions over a year ago, no current discussions about an investment happening. The WSJ says Apple met with a number of social-media startups recently to talk product.

Update 2: Reuters is also saying no discussions are currently happening.

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During the opening ceremonies for this year’s Olympic Games in London, Apple aired a new television ad. The new ad is strikingly different than any other Apple ad that we’ve seen air before. This particular one is not about a product, but it is about the Apple Retail Store Genius Bar. The premise is an airplane about to land and an Apple Genius is on board to assist customers before landing (video via iClarified).

Apparently Apple is airing a slew of Genius Bar/Retail store related ads tonight. A second ad about a Genius in line at a hotdog stand just aired. Steeber from COM has a camera-phone video of it (after the break). There is also a third ad airing – also now shown after the break (thanks, Nathan!) about a Genius showing up to a house where a family is just about to have a child. The father wants the Genius to help make letter-press cards announcing the birth.

Apple has posted the videos on its website. Apple has now posted their videos on its YouTube channel. We’ve updated all of the video embeds in this post to the higher quality format.

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Just like it did earlier this week for the 2011 and 2012 MacBook Airs, Apple, today, has released a new firmware update for the 15-inch MacBook Pro with Retina display to enable the PowerNap feature. PowerNap allows your Mac to update iCloud files, emails, software updates and more while in sleep mode. Users can get the update via the Mac App Store software update section.

After updating users will see the following option in System Preferences:

Full PowerNap info below: expand full story

Per the Wall Street Journal, Apple and Google are leading the pack for bids for Kodak’s patents.

CNBC shares another bit from the WSJ’s story, shedding light on the other bidders:

The Wall Street Journal has now published its full story:

At least two groups are expected to bid on Kodak’s trove of 1,100 patents, with a bevy of technology and patent heavyweights picking sides and competing for the patents, said people familiar with the matter.

Apple Inc., AAPL +1.79% Microsoft Corp. MSFT +2.04% and Intellectual Ventures Management LLC, a patent aggregation firm, are teaming to form one bidding group, the people said. The other consortium includes Google Inc., GOOG +3.52% Samsung Electronics Co., 005930.SE +5.20% LG Electronics Inc., 066570.SE +3.51% HTC Corp.2498.TW +3.94% and another patent aggregation firm, RPX Corp., RPXC +0.55% the people said.

The people familiar with the discussions cautioned that work on bids could continue over the weekend, with alliances changing and other bidders potentially emerging.

The potential bidders either declined to comment or didn’t immediately respond to requests to comment.

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