June 11, 2012

After a short video introduction from Siri at Apple’s Worldwide Developers Conference keynote this morning, CEO Tim Cook just took the stage to start the presentation with updates on company numbers. Among the highlights: Cook announced the App Store now has 400 million accounts with credit cards, 650,000 apps on the App Store, and an amazing 30 billion app downloads. He also announced 225,000 of those apps are made specifically for the iPad.

Another announcement regarded an additional 32 new countries receiving access to the App Store later this month, which makes 152 countries total. Cook further mentioned Apple has paid over $5 billion to developers.

Stay tuned to our live blog for the latest updates.

We just received word that Apple will release a new “iPad Smart Case” in a few moments. We do not have word on what these are exactly, but they are personalize-able and come in the following colors:

  • Dark Gray
  • Light Gray
  • Pink
  • Green
  • Blue
  • Red

Perhaps the back of the iPad will be covered now as well. The $50 price seems too cheap for a keyboard, no?

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So we have at least two, and maybe a few more live audio feeds of the keynote.  Because WordPress VIP suddenly doesn’t allow us to embed videos (I know wtf, right?) we have to plop them along the sidebar to the right —->>>

Edit: Looks like Chrome is blocking Usteam atm so here are some direct links: Here’s one:Ustream

Ustream (off), MacMasi: Ustream down another Ustream (no audio)

We’ll embed as many as we can and will update as the show goes on.  We hope this adds some excitement to the event and don’t forget to check out the liveblog that were doing separately including glorious pictures streamed through highly taxed Verizon LTE (AT&T is already DOA).

Fox News’ Clayton Morris tweeted today that he got word there will be two new iOS apps revealed today:

We detailed one called Organize.app:

Get Organized… with an all-new app from Apple?

iOS 6 will likely feature everything we’ve reported thus far (above: Siri on iPad, a 3D Apple-based Maps application, and features from OS X Mountain Lion), but there has been one possible feature that we’ve been hearing whispers about, but not full, concrete details like we heard for other features. Apple is working on a new in-house application for iOS called “Organize,” but we’re not sure if Organize will be announced with iOS 6 at WWDC, or if it is a future App Store app from Apple, a future iOS enhancement, or something scrapped all together. The application is said to be a virtual pocket, and the app’s purpose is to be able to replicate a person’s pocket and store things such as coupons, travel information, credit card info and more. We speculate that Apple will be using the neat camera-based scanning software that we reported to be in development for the scanning in of business cards, receipts, and using that to provide virtual items that get used when shopping and travelling. We can’t help but think that this application will eventually tie into the rumored Apple wallet/NFC service at some point in the future.

So, what is the other app? expand full story

Last year’s Back to School $100 gift card

We heard from sources that Apple Stores began receiving several boxes of $100 App Store/iTunes Store/iBookstore cards. These cards are apparently for a reboot of Apple’s “Back to School” promotion. With the boxes delivering this weekend, it seems likely the promotion will kickoff tomorrow. Apple is holding its Worldwide Developers Conference today and plans to announce several new Macs. It would be the perfect time to kickoff the Back to School promotion for 2012.

Separately, we received multiple anonymous tips claiming that the Back to School promotion will kickoff Monday. It will offer $100 cards for Mac purchases and first-ever $50 cards for iPad purchases.

We were not 100 percent about this information, but MacRumors posted a similar report that seems to confirm.

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