August 5, 2014

Earlier this week, Apple started replacing iPhone 5s glass screens in Apple Stores for the first time. But the catch is that the service is only available in the United States and Canada. That will change, though, next week. Sources say that the program will expand across Apple’s official retail locations in Europe as soon as Monday, August 11th. The pricing for the screen replacements will likely come in around the equivalent of $150. iPhone 5c screen replacements started across Apple’s locations earlier this year.

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August 1, 2014

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Apple has posted its latest iPhone 5s, called “Dreams,” to its YouTube channel. The new ad shows a number of iPhone owners using their devices in various professional and personal pursuits ranging from art, to medicine, to fighting fires. The ad is set to Jennifer O’Connor’s new single “When I Grow Up,” which was released on iTunes earlier this week.

The app highlights a specific set of apps, which Apple has detailed on the updated page “Powerful” on its website. The apps (and external hardware) include Vaavud Wind Meter, Response Deck, and iTranslate Voice. You can see the full ad below:

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July 31, 2014

iPhone screen

Apple will finally begin offering iPhone 5s screen replacements in its official U.S. and Canada retail stores in the coming days, according to several sources. Apple Store Genius Bars are said to have begun taking delivery of large quantities of iPhone 5s screens for the repair program. The crucial service’s debut is currently scheduled for Monday, August 4th. This upcoming rollout will mark an official launch as a few stores in the U.S. have piloted iPhone 5s screen repairs over the past several months. Apple officially rolled out iPhone 5c screen repairs in January, and it began replacing other iPhone 5c and 5s parts late in 2013. The screen replacements will cost approximately $150 per repair, and this is more affordable than the $269 price of completely replacing a broken iPhone 5s.

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July 23, 2014

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Have you ever wondered what would happen if a train ran over an iPhone? No? Well don’t worry, YouTuber TechRax was nice enough to show you anyway. In the video above, TechRax completely destroys two iPhones. Yes, the train wins. We’re not surprised by these results. You can pretty much count on the train winning in just about every situation.

July 16, 2014

July 15, 2014

July 8, 2014

apple-ebay-iphone-store

Update (7/10 9:00am): Looks like the store got pretty popular this week. It has been updated with the following message: “More inventory coming in on Friday – We are currently replenishing our inventory for our Factory Certified store, please check back soon!”

In late 2012 we uncovered an eBay store that was selling Apple certified refurbished products (iPad, MacBook, iPod, more). Though never officially confirmed by Apple itself, this storefront had all the makings of being officially tied to Apple in some capacity. This store is still live on eBay, but has not offered an item for sale since March of 2013. We speculated that Apple outsourced the sales to a 3rd party middle-company which allowed it to sell its wares without tax in many states even though eBay told us exclusively that they were dealing with Apple on the project.

It now appears that Apple is once again testing an eBay store, but this time is only offering iPhones for sale. Presently, there are six different pre-owned iPhone 5 configurations available with prices starting at $449 with free shipping. The store layout and verbiage is extremely reminiscent of the previous Apple eBay store. All items include a 1-year warranty, receive a complete burn-in, and final quality inspection is performed by Apple. Up until now, Apple has never sold pre-owned or refurbished iPhones so it’s possible that this eBay store is even more temporary than the first.

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July 7, 2014

July 2, 2014

Back in March, we reviewed Mophie’s Space Pack storage case for the iPhone 5 and iPhone 5s. The case is both a battery pack that boosts the battery life of the iPhone as well as an external storage drive. Mophie has shipped variants that add 16GB and 32GB of storage to your iPhone, and today the company has announced a new 64GB version. That means with this case, you can technically have an iPhone that can store approximately 128GB of data. Data on the Space Pack is managed via a free Space app on the App Store. The app can store and access many types of files including songs, videos, and photos. The new 64GB model costs $249.95 and Mophie is quoting a ship date of July 22nd. As of now, pre-orders for the 64GB model are only available in the black color, while the lower-end versions are also available in white (shown above) and red finishes.

9to5Toys: As part of its 4-day Sale for the 4th of July, Best Buy offers the Mophie Juice Pack Helium iPhone 5/5s battery pack in silver for $39.99 with free shipping.

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July 1, 2014

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Users looking to trade in their iPhone 5 for credit toward a newer model will now get less value out of their old devices. Today Apple cut the trade-in value of the iPhone by $45, from the previous $270 down to only $225. The change is visible on websites for both United States and Canada Apple Stores, but it is likely that stores in other countries will see changes in local currency equivalents. This change comes just days after the program launched in Italy, with Australian stores planning to follow suit soon…

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June 26, 2014

June 24, 2014

Recent rumors have suggested that Apple’s upcoming 5.5-inch iPhone 6 will now launch alongside the 4.7-inch iPhone later this year. A larger 4.7-inch display may be the sweet spot for a lot of users on both iOS and Android, but 5.5-inches is definitely up there in phablet territory.

Unsurprisingly, mockups of the 5.5-inch iPhone 6 have recently surfaced, and when compared to the 4.7-inch mockup or other 5.5-inch Android devices, it’s clear that this will be a massive iOS device. But how big is too big? If Apple plans to launch a device of this size, there are a few design changes that need to happen. Check out our comparison video for a closer look at the large 5.5-inch iPhone 6 mockup…

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June 23, 2014

Otterbox Resurgence

OtterBox is adding a new collection of protective cases to its accessory lineup today with the introduction of its new Resurgence series. The Resurgence case is similar in concept to other battery pack case offerings from Mophie and similar case makers, but the Resurgence iPhone case boasts Military-rated drop protection (MIL STD 810G-516.6) as you would expect from an OtterBox case.

Superior protection isn’t the only extra benefit to OtterBox’s charing case. The 2,000 milliamp hour nominal lithium ion battery doubles your iPhone battery usage, and OtterBox says the Resurgence case will automatically stop charging your iPhone when your battery reaches full capacity. This auto-stop technology differs from other battery packs which continue to charge your device despite being full… expand full story

June 20, 2014

After announcing its new “Test Drive” feature allowing customers to trial an iPhone 5s for free on the T-Mobile network, the carrier is already sharing some stats on the new initiative. According to T-Mobile, “More than 12,000 people have already signed up to start cheating on their carrier.” That means around 500 consumers per hour (or almost 9 per minute) from T-Mobile’s competitors have signed-up to take home an iPhone 5s for a free week-long trial on the T-Mobile network. If T-Mobile’s plan works it could convince at least some of those consumers to make the switch for good. expand full story

June 18, 2014

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T-Mobile announced today that it has partnered with Apple to rent customers a brand-new iPhone 5s (“or whatever is the latest and great iPhone”) to test out the company’s network for one week as part of its “Uncarrier 5.0” event. The offer is part of the “un-carrier’s” new “Test Drive” program that attempts to lure away subscribers on competing networks. The program starts on June 23rd.

Users can sign up on T-Mobile’s website and will receive an iPhone 5s to use for one week on the T-Mobile wireless network. After the trial period ends, customers can drop the phone off at a T-Mobile store. The entire process costs nothing.

The company hopes that this will eliminate buyer’s remorse and give people a chance to see how well the network will work for them on a daily basis. The full press release is below:

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June 14, 2014

This case has been around for a while, and frankly, I’ve always been a no-case kind of guy. But when I found myself not being as careful with my now almost two-year old iPhone 5, I thought that maybe I should just go all the way. Maybe I should get ahold of one of the more protective cases out there, without going off the deep end and getting something would provide more protection than I need.

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May 30, 2014

radioshack-iPhone-5s-deal

RadioShack is offering one of the best discounts you’ll find on a new iPhone 5s or iPhone 5c on contract. These are in-store prices, but for just $79 (Reg. $199) you’ll be able to get a 16GB iPhone 5s on new or upgraded two-year contract. That includes AT&T, Verizon and Sprint and you can even slash that price further from $79 to $0 by taking advantage of RadioShack’s trade-in offers for the iPhone 4s. 

RadioShack is also offering a similar discount on the iPhone 5c. The entry-level 16GB model (Reg. $99) is available for just $29 (or for free with an eligible trade-in). That deal is also available on all three carriers including AT&T, Verizon, and Sprint. Both of these deals are approximately $20 under the best deals we see pop up from time to time through various retailers. expand full story

May 28, 2014

iphone-5s-deal-9to5toys

KGI analyst Ming-Chi Kuo has made a few more predictions about what we’ll see from Apple in the near future. According to a new KGI research note, Apple could potentially release cheaper versions of the iMac and iPhone 5s during its developer conference next week to accompany its software announcements.

Earlier today new references to an unreleased iteration of the the iMac appeared in an OS X developer preview, likely indicating the impending release of a new model. It’s quite possible that this could be the cheaper iMac referred to in the report. Despite the rumored upgrade, KGI has revised its iMac shipment estimates down, citing a slow PC market:

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May 27, 2014

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A lot of people were up in arms with the cost of the “cheaper” iPhone, dubbed the 5c. Many people expected a half price handset to meet the needs of the basic user, but were met with a phone that was costing not much less than the flagship phone, the iPhone 5s. At first glance, it would appear that Apple dropped the ball, made it overpriced, didn’t fill the gap of what was seen as the cheaper user, at least for purchase outright. It would appear that Apple ignored the consumer entirely.

But in fact, they did everything right, although it may not seem like it right now.

What Apple did was plan for the future. The 2013 run could be seen as somewhat of a ‘stopgap’ for putting in line products thinking forward. Lets put a few things out there right now.

Had Apple had introduced a “cheaper” iPhone (lets for arguments sake, call it the 5c), at a much cheaper price, new users would have been celebrating. But lets think of all those that bought the previous years iPhone 5. They would have been screaming with disgust as this new iPhone 5c would have devalued their iPhone 5 entirely. A cheaper iPhone 5c would have made the iPhone 5 become instantly worthless. Apple products tend to hold their value extremely well more so than most other consumer electronics, so this would have gone totally against the value of Apple. 

So what they’ve done here is clever marketing. They’ve introduced an iPhone 5c as the “cheaper” iPhone…for the next year. That’s right, they are thinking of the pipeline, where in September of 2014, they will introduce the “iPhone 6” (whatever that may be), then keep the iPhone 5s (or have it replaced by some minor updates), and then have the iPhone 5c as the “cheaper” iPhone, thus finally eliminating the iPhone 4s, leaving the entire iPhone line up in a healthy space, all with lightning connections.

Now, this is all based on years of following rumours, reading blogs, doing research, etc, so it’s not based on anything factual. But knowing the Apple cycles and having been following it for years (and from working in a Marketing job for the past 8 years) this is a personal conclusion that I’ve come to…and it makes sense.

Similar to that, leaving TouchID off the Retina iPad mini was strategic. Don’t give away everything right away and leave it for the next update, because lets face it, there isn’t heaps you can improve on the iPad year after year other than speed bumps or perhaps a thinner design, and the competition is still trying to catch up so you have time.

This might suck for the consumer at the moment (at least for new buyers), but it makes sense in the bigger scheme of things.

 

So I’m expecting an iPhone 6, possibly with a bigger screen (although I hope not), and iPhone 5s, and then an iPhone 5c) as the lineup for 2014. And they may finally bump the specs up to 128, 64 and 32gb capacities. And also the A8 chip.

May 23, 2014

iphone-5c

After introducing the iPhone 5c last fall in 16GB and 32GB variants at launch, Apple later added a cheaper and admittedly space-constrained version in a number of non-US markets around the globe. Apple’s position on the device’s purpose was that it offers a more attractive price while still offering LTE (unlike the iPhone 4s) in markets where the faster network is well desired.

A few weeks ago, The Times of India reported that Apple was poised to introduce the 8GB variant of the iPhone 5c to iPhone buyers in India, and today The Times is reporting that Apple has indeed introduced that cheaper version of the colorful iPhone as was rumored and expected.

While the phone’s MRP is Rs 37,500, Apple is offering a cash discount of Rs 4,000. This brings down the phone’s price to Rs 33,500.

Apple is also giving a case worth Rs 2,000 with the phone. However, Apple informs that it’s a limited period offer.

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