July 22

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Apple VP of environment, policy and social initiatives Lisa Jackson has  shared a story via ABC7 News about a nine-year-old boy whose hearing was restored thanks to a new type of bone-conduction hearing aid controlled by a companion iPhone app. Highlighting accessibility and inclusion, Jackson wrote that ‘technology can transform lives [and] 9-year old Joshua is a great example.’

Joshua Gomez started losing his hearing at the age of three, and a succession of surgeries over a five-year period all failed. Conventional hearing-aids couldn’t help with his particular condition, but the Children’s Hearing Center at Stanford finally found a solution … 

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Apple has already told investors to expect a substantial year-on-year decline in Q3 earnings when it reveals the numbers next week, so it’s no surprise that analysts are mostly downbeat in their predictions for the quarter. However, there is an optimistic note in most of the analyst notes summarized by Business Insider when it comes to the outlook for 2017 …

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A Deutsche Bank research note based on supply-chain sources claims that Apple will sell the iPhone 7 with a Lightning-to-audio dongle, rather than providing Lightning headphones, reports Business Insider.

It also suggests that the iPhone 7 Plus will have 3GB of RAM. All of the note’s other predictions echo things we’ve heard many times before: similar design to the 6s; dual cameras on the Plus, improved camera on the standard model; better sound, possibly stereo; better waterproofing; and a touch-sensitive Home button.

Supply-chain sources aren’t always the most reliable source of information on Apple’s plans, as Tim Cook himself has observed, and there are a couple of reasons to treat this report with some suspicion …

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Apple has once more been dubbed the world’s favorite company after last year losing out to Google.

Each year, FutureBrand looks at the world’s 100 largest companies and asks 3,000 consumers and industry professionals to score them on a range of factors, and to explain how they feel about their preferred companies. The two top feelings respondents had toward Apple were passion and admiration. Apple was ranked highly for individuality, authenticity, innovation and thought-leadership.

However, it’s possible that Apple may have retaken the number one slot on a technicality …

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