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Apple releases new 12-inch Retina MacBook: new processors, rose gold, better battery life

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Apple has today released an update to the 12 inch Retina MacBook line, with new Skylake processors, overall better performance, and a new color: Rose Gold. The new internals have also allowed Apple to grab an extra hour of battery life out of the same sized product. The MacBook refresh keeps the same thin chassis, the same edge-to-edge keyboard and the same single USB-C port design as the original Retina MacBook, released about a year ago. The new Retina MacBook costs the same as before, starting at $1299.

The lineup means Apple now offers the MacBook in the same colors as its iOS devices, Space Grey, Silver, Gold, and Rose Gold. For the 13 inch MacBook Air, Apple has also made 8 GB RAM the standard spec across every configuration. More specs after the jump.


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Review: Vinsic’s 20,000mAh ultra slim Power Bank can power your 12-inch MacBook anywhere

Vinsic ultra slim power bank

The new USB-C port on Apple’s new 12-inch MacBook (review) is both a gift and a curse. If you frequently connect legacy USB peripherals to your notebook, then you’ll have to deal with using an adapter between your old gear and your new laptop each time (and should possibly consider another machine for now). The move from Apple’s proprietary MagSafe 2 connection to the new industry standard USB Type C port for charging, however, opens up the door to third-party power adapters and portable battery packs.

During my initial MacBook evaluation, I verified this possibility with a 13,000mAh portable battery pack I had on hand. Vinsic’s 20,000mAh ultra slim power bank is a giant battery that offers even more juice for your iPhone, iPad, or 12-inch MacBook with a sleek design and an LED status indicator…


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Review: Can you actually use the new 12-inch MacBook for work?

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Early reviews of Apple’s MacBook (Retina, 12-inch, Early 2015) have framed it as an expensive prototype from the future — a notebook that will someday be the standard, but one most people aren’t ready for yet. Despite that classification, the new MacBook is extremely tempting if you’re in the market for a new computer: it’s more portable than even the MacBook Air, it’s the first Mac available in gold and space gray finishes, and it has a trackpad with a new feature called Force Touch.

But can you actually do work on the 12-inch MacBook? That’s the $1300 question everyone is asking. I’ll unpack my experience below …


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Poll: Which MacBook are you? Space Gray, Silver or Gold

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If you are like us, probably the toughest decision you are facing this year is figuring out which new Retina MacBook color you will be getting. The buying process otherwise is more like buying an iPad than a Mac with only 2 speed/storage models.

Will you match your Space Gray iPad and iPhone and now Apple Watch? Or, will you sport the same silver of the Macs that actually do some real work? Will you go off the grid and show your lawyer/banker colleagues who is boss with the gold model?

It is a tough and important call because you WILL be judged – you can’t just embarrassingly hide a MacBook in a wallet case like my Gold iPhone.  You’ve had a few days to mull it over. So what’s it going to be?

Apple supply chain buyers, this ^^^ data is on us. Feel free to send any leftover MacBooks as compensation.
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