Removal of Sharp display from Apple Store probably doesn’t mean Apple’s 4K display is imminent

The 'now you see it, now you don't' 4K Sharp display

The ‘now you see it, now you don’t’ Sharp PN-K321 4K display

When Apple started offering a Sharp 4K display in its European online Apple Store, then withdrew it shortly afterwards, some speculated that this might mean an Apple 4K display is about to be launched.

It’s possible, of course, but I strongly suspect not. As I argued in October, the launch of the Mac Pro would have been the obvious point at which to announce an Apple 4K display – and current MacBook Pros can’t drive 4K displays at decent frame-rates, so I can’t see Apple launching a display that would leave the bulk of Mac owners disappointed.

The far more likely explanation is that Apple plans to sell the Sharp displays alongside the Mac Pro once it launches – as I suggested it might in that same opinion piece in October. The displays were inadvertently made live on the store before the Pro was launched, and have been removed until the Pro is available …  Read more

Opinion: What are Apple’s plans for 4K displays?

philp-schiller-4k-mac-pro-wwdc-01

There was one notable omission from Apple’s recent flurry of new product announcements: a 4K display. It will launch one in time, of course – and I’ll come to that shortly. But in the meantime, there’s the question of how it demonstrates one of the key capabilities of the new Mac Pro.

Sure, they could hook it up to multiple Thunderbolt Displays, but that’s not the same: Apple made a point when launching the machine of pointing out that it could drive three simultaneous 4K displays. That’s a capability you’d imagine it would want to at least show off in-store, and perhaps even offer for sale …

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