adoption October 22

AAPL: 115.50

Stock Chart

Apple has once again updated its App Store data chart with the latest statistics on iOS 9 adoption. iOS 9 came out of the gate with a ridiculously-high >50% adoption rate just a few days after it launched. This pace has definitely slowed following the initial rush of users upgrading, but achieving 61% penetration of iOS devices is still a strong result. This appears to be keeping up with Phil Schiller’s prediction that iOS 9 will be “downloaded by more users than any other software release in Apple’s history.” Remember, iOS 9 can be installed on any iPhone, iPad or iPod touch that runs iOS 8.

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adoption September 21

AAPL: 115.21

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Apple has confirmed launch details for the iPhone 6s and iPhone 6s Plus — unsurprisingly the new phones go on sale Friday at 8 AM. Apple says that customer response to the iPhone 6s has been “incredibly positive” although the company is yet to release concrete preorder figures.

Apple also announced that iOS 9 has the fastest rate of adoption of any previous iOS release, with  50% of devices already using iOS 9, which was released last Wednesday.

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adoption September 18

AAPL: 113.45

Stock Chart

adoption September 17

AAPL: 113.92

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iOS 9 has now been out for 24 hours now and the first usage data is in. According to analytics from Mixpanel, iOS 9 has crossed the 12% adoption mark of all iOS devices one day after launch. Although 12% is a good figure, it is actually down a bit from last year’s rate of adoption of iOS 8, which managed 16% device penetration during the same period. This is despite iOS 9 actually being easier to update due to lower storage space requirements, but it’s possible that early server hiccups led some users to delay updating. Mixpanel says iOS 9 and iOS 8 are currently reporting similar upgrade paths:

iOS 9 has received 12% adoption in the last 24 hours and is being adopted similar to iOS 8 last year. However, one issue for it being substantially slow compared to iOS 7 is that servers are having trouble keeping up right now as people update.

iOS 7 continues to dwarf both iOS 8 and iOS 9 in terms of initial adoption, reaching over 20% penetration in its first day of availability. Data from 9to5Mac’s audience is more impressive with over 50% of readers already on iOS 9.0. Obviously, our data has a tendency to be heavily biased upwards because of our audience demographics.

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adoption July 8

Using data by Mixpanel, Apple Music seems to be quickly driving adoption of Apple’s latest iteration of its operating system, iOS 8.4. The chart shows that, in just one week, iOS 8.4 usage now makes up more than 40% of all iOS device usage. This is a rather staggering rate of uptake for a point-release. Clearly, the interest and advertisement around Apple Music is having an effect on update rates. Obviously, this only tracks OS adoption and says nothing about how well Apple Music itself is being received.

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adoption September 18, 2014

Over 60% of 9to5Mac readers are on iOS 8 following yesterday’s public release, but that’s not surprisingly representative of all users. In fact, adoption of iOS 8 this year seems to be lagging further behind previous releases, especially last year’s record setting adoption rate for iOS 7. A quick look at the various advertisers and research firms tracking adoption through apps and device usage on their platforms shows iOS 8 is sitting at around half of what iOS 7 had during the same time period. expand full story


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