Apple Campus 2 ▪ March 31
Apple Campus 2 ▪ March 23
Apple Campus 2 ▪ March 18
Fast Company has an extensive interview with Apple CEO Tim Cook, focusing on what has changed and what has stayed the same since he took over from Steve Jobs. The interview comes a day after FastCo published a sizeable excerpt from the book Becoming Steve Jobs, in which Cook criticized the portrayal of Jobs in Isaacson’s biography.
Cook said that while much has changed, the culture–the fundamental goal of the company–remained the same.
Steve felt that if Apple could do that—make great products and great tools for people—they in turn would do great things. He felt strongly that this would be his contribution to the world at large. We still very much believe that. That’s still the core of this company.
The company has never tried to be first to market, he said, but rather to “have the patience to get it right” … expand full story
Apple Campus 2 ▪ March 8
The latest 4K flyover video showing construction progress on Apple’s Campus 2 has just arrived in our inbox. Thanks to our good friend MyithZ, we see that the full internal structure has now been started including all the way to the roof in one part of the video.
The full drone flyover is available in full 4K video below: expand full story
Apple Campus 2 ▪ February 28
Apple today released an updated aerial shot of the construction progress of its Campus 2 project in Cupertino, California. The new shot was made available on the City of Cupertino’s official website and continues to show the steady progress including more groundwork made on the future headquarters. expand full story
Apple Campus 2 ▪ February 2