Is Android the real target of latest Apple vs Samsung patent battle that starts today?

Photo: Reuters

Photo: Reuters

Pieces in The New York Times and The Wall Street Journal suggest that the real target of Apple’s second courtroom patent battle with Samsung may be Android.

Some features in Samsung devices that Apple objects to are part of Google’s Android operating system, by far the most popular mobile operating system worldwide, running on more than a billion devices made by many manufacturers. That means that if Apple wins, Google could have to make changes to critical Android features, and Samsung and other Android phone makers might have to modify the software on their phones …

Jury selection begins today for the second patent case between the two companies after mediation attempts failed. Apple is seeking around $2B in damages for five patents it alleges Samsung has violated, while Samsung is counter-claiming that Apple is in violation of two of its own patents.

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Apple mood-based advertising patent is another hint of company’s new obsession with body sensors

Image: techbeat.com

Image: techbeat.com

An intriguing patent application by Apple to deliver mood-based advertising contains what could be read as a strong hint that the rumored iWatch will, as we’ve speculated in the past, major on sensor technology.

In addition to describing ways of assessing mood by such clues as likes in social media, type of applications used and music playing, the patent also lists physical characteristics that could be used:

Mood-associated physical characteristics can include heart rate; blood pressure; adrenaline level; perspiration rate; body temperature; vocal expression, e.g. voice level, voice pattern, voice stress, etc.; movement characteristics; facial expression; etc …  Read more

Apple explores customizable layers for future Apple Maps app – new patent application

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We’re pretty selective in the Apple patent applications we cover here, simply because Apple patents all kinds of things for all kinds of reasons, and for every one of them that makes it into an Apple product, there are hundreds of others that never will. But this is one we think might.

The core concept is nothing new: layered maps. The existing Apple Maps app already allows us to choose between standard mapping, satellite view or both, and Google Maps on the web allows us to switch on or off layers like traffic, weather, public transit lines and so on. But what the Apple patent application describes would, if you’ll excuse the pun, take this idea to a whole new level …  Read more

Apple’s ‘rubber-banding’ patent win stands – Samsung denied new trial

upload

The eventual resolution of last year’s big patent trial between Apple and Samsung is one step closer after Samsung was denied a retrial over one of the patents concerned: the ‘bounce-back’ or ‘rubber-banding’ effect when a user scrolls past the end of a document.

At the trial, which concluded a year ago tomorrow, each company accused the other of infringing on a range of patents …  Read more