Employment November 12, 2012
Employment October 11, 2012
Employment August 27, 2012
Reports emerged over the weekend about AT&T forcing its employees into a Sept. 21 to Sept. 30 “Vacation Blackout”.
According to an AT&T sales rep, AT&T staff has been given a vacation blackout from September 21 to September 30, just like Verizon employees. Our source also mentioned that blue carrier employees are undergoing training for an “iconic release.”
“Not true!” we’ve heard. We reached out to AT&T to see what it had to say regarding the above. An AT&T spokesperson told us this morning that there is no company-wide vacation blackout for the end of September.
We also talked to AT&T reps at other stores who implied more people are being put on duty, depending on staffing levels of that particular store, but there is no “blackout.” One New York employee will even sit out the first week of the iPhone launch due to a long-planned vacation.
TechCrunch sourced one rep from a single AT&T store, which may have its own little under-staffed blackout, but, as we heard, the policy is not nationwide.
Employment August 21, 2012
Employment June 18, 2012
Employment March 30, 2012
If you are wondering why your recent trip to the Apple Store left you loving Apple more than ever or wanting your customers to feel the same way about your company, we got the book for you.
“The Apple Experience” by veteran Apple/technology author Carmine Gallo deep dives into the Apple retail experience and breaks down exactly what it is that Apple retail employees are trained to do just to make a customer feel good about an experience (and want to come back). The 235-page book goes through every aspect of employee training and pours through countless hours of interviews with employees and shoppers on Apple’s five-step service: Approach, Probe, Present, Listen, and End.
Even if you do not own a retail business and just want to understand how Apple retail works, there is a lot here for you.
Gallo heeds his own advice by delivering a fun and incredibly insightful book that will help people understand the “magic” of the Apple retail experience.
The Apple Experience is at Amazon. The hardcover is $16.50, and the Kindle version is $9.99. When it hits the iBookstore, it will be available here.
An “Apple Experience” excerpt from “Chapter 10: Sell the Benefit” is below: expand full story