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EU regulators plan to decide on Apple’s Beats deal by July 30th

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Before the Apple and Beats marriage can really be official, the two companies must first gain regulatory approval from various governing bodies where the companies conduct business. Apple included the following expectation in its official press release announcing the deal: Subject to regulatory approvals, Apple expects the transaction to close in fiscal Q4.

For Apple, having regulatory approval and closing the transaction by the end of fiscal Q4 means it expects everything to be in order by the end of September. According to a Reuters report, regulators in the European Union will announce their decision on the deal by July 30th next month.
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Apple TV receives price drop in Europe and the UK

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Apple TV UK

In addition to introducing a more affordable, entry-level iMac early this morning, Apple has dropped the price of the Apple TV in a few non-United States markets. Specifically, the Apple TV sold in Europe and the UK has received a price drop of €10/£20 from their respective €109/£99 price points before. Customers in Europe and the UK can now purchase the Apple TV set-top box at €99 in Europe and £79 in the United Kingdom. The price in the United States remains untouched, however, at $99.
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Apple’s App Store editorial team now curating seven additional categories in Europe

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(Before and after screenshots via The Guardian)

Just over a week ago at WWDC, Apple announced several changes and improvements coming to the App Store this fall with the public release of iOS 8 including new ways to navigate through the App Store as well as explore new apps. As The Guardian points out (via MacStories), App Store customers across Europe will notice improvements in the following categories: health, lifestyle, music, photo and video, productivity, and sports. Prior to the editorial expansion, every App Store category aside from education, games, food, kids, and Newsstand were populated solely by use of an algorithm of new and popular apps…
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How to watch live streams of the Sochi 2014 Winter Olympics on your iPhone & iPad

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With the Sochi 2014 Winter Olympics officially kicking off with opening ceremonies today at 11 AM EST/ 2 PM PST, you’re probably wondering how to watch live streams and keep up to date with events from your iPhone, iPad, and Mac. NBC will be delaying the TV broadcast of the opening ceremonies until 7:30pm tonight in the US, but you can still catch everything live on your Mac or mobile device using the apps below:
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Apple’s iBooks Textbooks & iTunes U Course Manager hit new markets in Asia, Latin America, Europe

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iTunes U, Text Books

Update: Apple says iBooks Textbooks are available in all countries with a paid iBooks store and that a full updated list of countries with access to iTunes U Course Manager can be found on its enrollment website.

Apple just put out a press release announcing that it’s expanding availability of its educational content– iBooks Textbooks and the iTunes U Course Manager– into new international markets. Starting today, both of the services are rolling out to new countries in Asia, Latin America, and Europe, bringing the total number of countries with textbooks up to 51 and the total number with access to the iTunes U Course Manager to 70. Apple also shared some stats on the growth of iBooks Textbooks, which now cover 100 percent of the US high school core curriculum:
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Beaconic announces availability of first Retail iBeacon Kits for Europe

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We’ve seen Apple’s new iBeacon technology in use at several retail stores and events here in North America— Apple Stores, Macy’s, CES, MLB— but adoption of the new Bluetooth low power technology has been slower overseas. Beaconic aims to change that with a new iBeacon Retail Kit that will make it easier for businesses in Europe to deploy the technology. The concept of iBeacons is simple: As you walk around retail stores or other locations, your iOS device will communicate with iBeacons in proximity and display notifications, promotions, payment options, or other info setup by whoever deployed the nearby beacons. Beaconic’s new Retail Kit will make it easier for small businesses to get setup and track usage, and its software is available in several languages:
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Apple’s Black Friday deals go live in UK & other EU countries with discounts, not gift cards

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While Apple’s Black Friday deals started going live in Australia and elsewhere today with Apple Store Gift Cards in place of traditional discounts, it appears Apple will be offering discounts and not gift cards in at least some countries. The UK, France, Germany and other European Apple Online Stores have now started posting Black Friday promotions with discounts on iPads, MacBooks, iPods, Apple TV, and many accessories.
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Apple looking to launch trade-in programs for emerging markets in Asia Pacific, Latin America

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After launching a new iPhone trade-in program through its retail stores in the U.S and UK and another initiative in India, Apple appears to be planning even more trade-in programs in emerging markets. A new job listing posted on the company’s website seeking a Reuse (Trade-In) Worldwide Program Manager is looking for someone to assist in “developing and implementing programs in emerging markets, with emphasis in APAC and ALAC, while enhancing current EMEIA and North American programs.”

That sounds a lot like Apple is planning to launch new trade-in programs in some of its emerging markets across Asia Pacific (APAC), Latin America and the Caribbean (ALAC). Apple describes the trade-in programs as a “mega trend” and lists its objectives as increasing its share of the used electronics market and “reducing the flow of Apple-branded materials into unauthorized markets, which tarnish the Apple Brand.”  The job listing adds, “Scaling these programs to keep Apple on the leading edge of this emerging mega trend is a priority,” something it has already started doing in recent months with its new retail store trade-in program in the US and UK.


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Apple launches Online Store in Turkey as its first official sales presence in country

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Today, Apple has taken the wraps off of a version of its Apple Online Store for Turkey. Apple is promoting the new store with a large banner at the top of the site. The store is now being promoted on Apple’s homepage in Turkey, and it is also accessible at its direct link here.

This Apple Online Store for Turkey represents Apple’s first official sales presence in the country other than authorized resellers. Earlier this year, we noted that Apple is set to open up a large physical retail store in Turkey in 2014


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AppleCare+ launch in UK, Italy, Spain, Germany, France, & Switzerland ‘imminent’

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In line with a rumor from earlier this week, we’ve heard from our sources that AppleCare+ is indeed set to soon launch in Europe. AppleCare+ is Apple’s premium support service, and it provides customers with technical support for both the iPhone and iPad for two years from the original purchase date. AppleCare+ also provides support for up to two instances of accidental damage.

We understand that the launch is “imminent,” but no formal launch date has been announced internally. Apple, this week, has begun training its AppleCare support and Apple Store Genius Bar employees on the upcoming launch of the support initiative. At first, the European launch will occur in the United Kingdom, Italy, Spain, Germany, France, and Switzerland…


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France calls Apple’s decision to remove AppGratis ‘extremely brutal and unilateral’, will ask EU for tighter regulation

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AppGratis-645x250Following a controversy in which Apple removed app discovery service AppGratis from its App Store for breaking Apple’s guidelines, Reuters reports today that regulators in France are planning to ask the European Commission and EU member states for better regulation of technology companies. The statement was made by French junior minister for digital economy Fleur Pellerin on a recent trip to AppGratis publisher iMediapp. Fleur described Apple’s decision to pull AppGratis as “extremely brutal and unilateral”:

“This behaviour is not worthy of a company of this size,” Pellerin said. She added that certain Internet companies were guilty of “repeated abusive behaviour” and said she would ask the European Commission and EU member states to better regulate digital platforms, search engines and social media.

The decision comes as Apple is drawing some heat for its broad App Store guidelines that have allowed it to remove some apps that promote App Store content but not others. Apple originally said that AppGratis was removed for breaking a guideline that warns against “Apps that display Apps other than your own for purchase or promotion in a manner similar to or confusing with the App Store.” Apple also said AppGratis was in violation of guideline 5.6 that says “apps cannot use Push Notifications to send advertising, promotions, or direct marketing of any kind.

AllThingsD reported that sources have indicated Apple’s removal of AppGratis is part of a broader crackdown on app discovery applications, but a grey area still remains regarding how Apple decides which apps are approved and which are removed.

Apple told Retuers today that it had discussions with AppGratis prior to the removal and that the developers had “disregarded its technical specifications.”
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Rumor claims Mac Pro update coming this month

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According to an unverified rumor from MacDailyNews, Apple will announce the next generation of its Mac Pro line sometime this month.

Apple will announce its replacement for the company’s Mac Pro lineup this month, a source who has been correct about Apple product matters in the past has just informed us. We cannot independently corroborate this information, so this item has been categorized as a rumor.

MacDailyNews says its source for this information has provided accurate information in the past, but the site still classifies the information as a “rumor” because it could not corroborate the details. The site previously reported accurate information regarding iCloud pricing and the iOS name.

The site is not sure if this will be a revamp to the existing Mac Pro or a new computer that will be deemed as a Mac Pro replacement.

Earlier this year, we reported that new regulatory standards forced Apple to discontinue its current model of Mac Pros. The computer has since been removed from multiple European online stores.

Apple CEO Tim Cook previously told an Apple customer that Apple is working on something “really great” in the Pro space for “later” in 2013.


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