Apple releases new iPhone 5s ad “Dreams,” showcasing uses in medicine, firefighting, and more

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Apple has posted its latest iPhone 5s, called “Dreams,” to its YouTube channel. The new ad shows a number of iPhone owners using their devices in various professional and personal pursuits ranging from art, to medicine, to fighting fires. The ad is set to Jennifer O’Connor’s new single “When I Grow Up,” which was released on iTunes earlier this week.

The app highlights a specific set of apps, which Apple has detailed on the updated page “Powerful” on its website. The apps (and external hardware) include Vaavud Wind Meter, Response Deck, and iTranslate Voice. You can see the full ad below:

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Apple Stores to finally begin iPhone 5s display replacements on August 4th

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Apple will finally begin offering iPhone 5s screen replacements in its official U.S. and Canada retail stores in the coming days, according to several sources. Apple Store Genius Bars are said to have begun taking delivery of large quantities of iPhone 5s screens for the repair program. The crucial service’s debut is currently scheduled for Monday, August 4th. This upcoming rollout will mark an official launch as a few stores in the U.S. have piloted iPhone 5s screen repairs over the past several months. Apple officially rolled out iPhone 5c screen repairs in January, and it began replacing other iPhone 5c and 5s parts late in 2013. The screen replacements will cost approximately $150 per repair, and this is more affordable than the $269 price of completely replacing a broken iPhone 5s.

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Spurious claim Apple will release 4.7- and 5.5-inch iPhones separately ‘to avoid competition’

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Supply-chain rumors are can be unreliable sources at the best of times, but never more so than when they claim to offer insight into Apple’s strategic plans. DigiTimes is claiming that Apple will be launching the 4.7- and 5.5-inch models of the iPhone 6 separately “to avoid competition between the two models.”

The different timetables have been set as Apple does not want to repeat the mistake it made in 2013 when it launched the iPhone 5s and iPhone 5c simultaneously, said the sources.

Let’s take this one step at a time. First, what companies in the supply-chain know are how many orders have been placed with them for specific components. They don’t know what orders Apple may have placed with other suppliers for the same components, and they don’t even necessarily know in which product the parts will be used …  Read more

T-Mobile: 12k consumers (9 per min) signed-up for free iPhone 5s network trial in 24 hrs

After announcing its new “Test Drive” feature allowing customers to trial an iPhone 5s for free on the T-Mobile network, the carrier is already sharing some stats on the new initiative. According to T-Mobile, “More than 12,000 people have already signed up to start cheating on their carrier.” That means around 500 consumers per hour (or almost 9 per minute) from T-Mobile’s competitors have signed-up to take home an iPhone 5s for a free week-long trial on the T-Mobile network. If T-Mobile’s plan works it could convince at least some of those consumers to make the switch for good. Read more

Review: LifeProof Nüüd is just the right amount of protection for your iPhone 5/5s

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This case has been around for a while, and frankly, I’ve always been a no-case kind of guy. But when I found myself not being as careful with my now almost two-year old iPhone 5, I thought that maybe I should just go all the way. Maybe I should get ahold of one of the more protective cases out there, without going off the deep end and getting something would provide more protection than I need.

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Check out iOS 8′s Time-lapse camera mode in action (Video)

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As shown in our recent top hidden features article, iOS 8 has a new built-in time-lapse camera mode. This feature will allow you to explore the world of time-lapse photography and capture stunning visuals. This is definitely a nifty little feature, but thanks to a new video posted by YouTuber iTwe4kz, we now have a good look at what this mode is capable of on an iPhone 5s.

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RadioShack offers $79 iPhone 5s on contract, $30 iPhone 5c, or free with trade-in

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RadioShack is offering one of the best discounts you’ll find on a new iPhone 5s or iPhone 5c on contract. These are in-store prices, but for just $79 (Reg. $199) you’ll be able to get a 16GB iPhone 5s on new or upgraded two-year contract. That includes AT&T, Verizon and Sprint and you can even slash that price further from $79 to $0 by taking advantage of RadioShack’s trade-in offers for the iPhone 4s. 

RadioShack is also offering a similar discount on the iPhone 5c. The entry-level 16GB model (Reg. $99) is available for just $29 (or for free with an eligible trade-in). That deal is also available on all three carriers including AT&T, Verizon, and Sprint. Both of these deals are approximately $20 under the best deals we see pop up from time to time through various retailers. Read more

Analyst: Apple plans to release cheaper iMacs, 8 GB iPhone 5s at WWDC [Update: "Nope"]

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KGI analyst Ming-Chi Kuo has made a few more predictions about what we’ll see from Apple in the near future. According to a new KGI research note, Apple could potentially release cheaper versions of the iMac and iPhone 5s during its developer conference next week to accompany its software announcements.

Earlier today new references to an unreleased iteration of the the iMac appeared in an OS X developer preview, likely indicating the impending release of a new model. It’s quite possible that this could be the cheaper iMac referred to in the report. Despite the rumored upgrade, KGI has revised its iMac shipment estimates down, citing a slow PC market:

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iPhone 6 with larger, sharper 1704 x 960 resolution screen in testing

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Apple is preparing to release a new iPhone with a larger screen later this year, and while multiple reports have indicated that the screen will be larger, the exact dimensions of the screen and its resolution have so far been guesswork.

Some industry watchers have speculated that Apple could stretch the iPhone software’s interface and retain the iPhone 5s’s screen resolution of 1136 x 640. This approach would allow all iOS software and App Store apps to function normally on the iPhone 6 without work from developers. The downside of this approach would be that the iPhone 6′s display would fall below Steve Jobs’ somewhat arbitrary 300 pixels per inch definition of ‘Retina’ for a phone.

Just like with the transition to the iPhone 4′s Retina display in 2010 and the transition to the iPhone 5′s taller screen in 2012, Apple is preparing major resolution changes for the iPhone 6 that will require software changes by both Apple and developers, according to people briefed on the specifications of the new device…

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Detailed iPhone 6 mockup compared to iPad Air, iPad mini, iPhone 5c, iPhone 5s, iPhone 4s, and iPod touch (4K video)

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Lately, there has been a storm of rumored iPhone 6 images, renders, schematics, and videos. We’ve seen just about everything that the rumor mill has to offer at this point. All of the mockups that have been floating around may not match up with Apple’s official iPhone 6 design, but they are definitely convincing to an extent.

We recently put together a video comparing an iPhone 6 mockup to the iPhone 5s and fifth generation iPod touch, but what about Apple’s other iOS devices? In the video below, we compare this alleged iPhone 6 design to the iPad Air, iPad mini, iPhone 4/4s, iPhone 5s, iPhone 5c, and iPod touch. Hopefully this massive comparison will put an end to any other questions regarding the rumored iPhone 6 design, but based on the mockup units we’ve obtained the iPhone 6 is going to be a very large device and possibly feature a sharper 1704 x 960 resolution display.

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Gold and Space Gray iPhone 6 mockup vs iPhone 5s, 5th gen iPod touch, and alleged iPhone 6 cases (4K video)

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We’ve recently obtained two iPhone 6 mockups in Gold and Space Gray and have put together a video comparing them to Apple’s iPhone 5s, fifth generation iPod touch, and the alleged iPhone 6 cases we’ve previously covered. We’ve seen quite a bit of news surrounding these dummy devices, but most of the time, the photos aren’t the best and we’re left wanting more information and details.

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Apple Store employees switching from iPod touch to iPhone 5s for EasyPay POS system

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Apple is in the process of updating the iPod touch units used by Apple Store employees as a mobile point-of-sale system to the iPhone 5s, according to sources familiar with the roll out. 

Apple first started using its iPod touch as an “EasyPay” system for employees in its retail stores back in 2009 and currently uses 4th gen iPod touch or previous models for staff. It uses a point-of-sale attachment for the iPod touch that adds a magnetic stripe reader, barcode scanning functionality, and more. It’s not clear the exact motivation behind Apple’s move to the iPhone after long using the iPod touch, but the device does provide a few advantages.  Read more