Apple’s iBooks Textbooks & iTunes U Course Manager hit new markets in Asia, Latin America, Europe

iTunes U, Text Books

Update: Apple says iBooks Textbooks are available in all countries with a paid iBooks store and that a full updated list of countries with access to iTunes U Course Manager can be found on its enrollment website.

Apple just put out a press release announcing that it’s expanding availability of its educational content– iBooks Textbooks and the iTunes U Course Manager– into new international markets. Starting today, both of the services are rolling out to new countries in Asia, Latin America, and Europe, bringing the total number of countries with textbooks up to 51 and the total number with access to the iTunes U Course Manager to 70. Apple also shared some stats on the growth of iBooks Textbooks, which now cover 100 percent of the US high school core curriculum: Read more

Apple looking to launch trade-in programs for emerging markets in Asia Pacific, Latin America

After launching a new iPhone trade-in program through its retail stores in the U.S and UK and another initiative in India, Apple appears to be planning even more trade-in programs in emerging markets. A new job listing posted on the company’s website seeking a Reuse (Trade-In) Worldwide Program Manager is looking for someone to assist in “developing and implementing programs in emerging markets, with emphasis in APAC and ALAC, while enhancing current EMEIA and North American programs.”

That sounds a lot like Apple is planning to launch new trade-in programs in some of its emerging markets across Asia Pacific (APAC), Latin America and the Caribbean (ALAC). Apple describes the trade-in programs as a “mega trend” and lists its objectives as increasing its share of the used electronics market and “reducing the flow of Apple-branded materials into unauthorized markets, which tarnish the Apple Brand.”  The job listing adds, “Scaling these programs to keep Apple on the leading edge of this emerging mega trend is a priority,” something it has already started doing in recent months with its new retail store trade-in program in the US and UK.

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Apple appoints Sony Ericsson Americas President Anderson Teixeira to Head of Apple Latin America

Apple plucked a high-ranking executive from the folding Sony Ericsson Joint Venture, 9to5Mac has learned.  President of Sony Ericsson U.S. and Head of Region North America Anderson Teixeira will be heading Apple’s Latin America region.  He is leaving Sony Ericsson after a decade at the JV.

Sony is buying out Ericsson’s piece of the venture and the group is folding into Sony Electronics.

Teixeira started at Apple this month.

Internally at Apple, he is “Latin America General Manager,” but to the greater world he’s “Head of Latin America.”  He will be operating out of Apple’s small Coral Gables Florida office at 1 Alhambra Plaza Suite 700.  He has nine reports at that office.

A mid-2009 profile listed some background on his appointment at Sony:

Anderson Teixeira was based at the company’s US operations in Raleigh, North Carolina. A native of Brazil, Teixeira has been part of Sony Ericsson since the formation of the joint venture in 2001. He has led the company’s operations in Latin America, as Head of Region Latin America, based in Miami, Florida, and subsequently in Western Europe, based in Munich. As President of Sony Ericsson US, Teixeira will report to Sony Ericsson President Dick Komiyama. In his role as Head of Region North America, Teixeira will have overall responsibility for Sony Ericsson’s sales and marketing operations in the US and Canada.

It is not immediately clear who Teixeira will report to but we will update that information as it becomes available.

Apple’s Latin America presence has been growing with the iPhone spreading across carriers like wildfire and even a Foxconn iPhone production line opening in Teixeira’s native Brazil.

Videos of Teixeira discussing Sony operations are embedded below: Read more

iTunes Match (mistakenly?) begins rolling out to Europe for 24,99€/year, Canada and Australia too?

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We’re starting to get reports that Apple is sending out emails to users in Spain and elsewhere in Europe notifying them the iTunes Match service is officially available for 24,99 € per year (as shown above). One Twitter user also claims that he was able to subscribe to the service in Europe two days ago before iTunes told him it was a mistake and returned his money.

“I managed to buy iTunes Match in Europe two days ago. Now they told me it was mistake and returned the money.

The email he provides looks identical to the one above apart from the language. It’s of course possible this is a slip up on Apple’s part ahead of an official rollout in the near future. Let us know in the comments if you have access to the service, which you can try here.

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We’ve got reports coming in from Canada where it is listed at C$27.99/year and Australia where it is A$39.99.  In the UK, it is £21.99.

Last week Apple also opened up the cloud service to users in Brazil to accompany the launch of the iTunes Store in Latin America. Read more

Netflix updates iOS app with new iPad UI for all regions, now available in Latin America for iPhone and iPad

Netflix has just updated its iOS app with a nicer user interface following an overhauled Android app from a month ago. Netflix version 2.0 with a prettified appearance is now available in all regions, Netflix said, including the United States, Canada and Latin America. The new interface provides access to twice as many television shows and movies available for streaming.

Interestingly, the app is now available in Latin America for both the iPhone and iPad just as Apple announced the arrival of both the iTunes Store with iTunes Match in Latin America and Apple TV in Brazil. Netflix for iOS is a free download (a Netflix subscription is required). Video out is supported on the iPad, iPhone 4, iPhone 4S and fourth-generation iPod Touch 4G. Full release notes after the break.

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Apple TV goes on sale in Brazil

The Next Web notes that Apple today introduced Brazil to its Apple TV set-top box.  The hobby project is available in the Brazilian online Apple Store for R$ 399,00, or approximately $217 (compare this to the $99 price point in the United States). The gizmo is available now and comes with free shipping. This is the first BRIC nation to get the Apple TV (BRIC being a term for huge global emerging economies coined by Goldman Sachs). According to a Strategy Analytics analysis, Apple’s set-top  box is set to capture nearly one-third, or 32 percent, of the set-top box market in the US 2011 based on projected sales of four million units. A hardware update is expected to include 1080p video output and Bluetooth 4.0 technology, among other things.

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