Plastic iPhone case put together in high quality video/gallery

Screen Shot 2013-07-06 at 8.28.30 AMClick for higher quality images

We’ve been looking at plastic renderings of the highly anticipated plastic “budget” iPhone for almost 6 months now. Analysts, leakers, and reports from all over have pinpointed a plastic shell in a variety of colors. We even commissioned a ten-color rendering way back in April (above). Now Techdy shows us what it would look like if one of those shells was put on a screen and given a high quality video/image treatment.

As can be seen from the images above, all the rumors about the low-cost plastic iPhone seem to be true. The budget iPhone will be made substantially from plastic (we can feel it’s actually polycarbonate material). It will have a 4” screen, like the iPhone 5, and interestingly, the budget iPhone actually has a shape that’s similar to Apple’s original iPod. When we hold the budget iPhone in our hands, the plastic chassis does not feel cheap at all. Unlike the plastic build quality of the Samsung Galaxy phones, the plastic material used on the budget iPhone feels more sturdy.

And guess what, we were able to fit the display assembly into the new budget iPhone’s rear shell. The display assembly just seemed to fit perfectly inside of the rear shell.

Another video courtesy of @MTPFlyers:

And a third video from @DetroitBORG:

Thanks Cyril! More high quality images below:

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More alleged leaked photos of plastic iPhone shells now show blue variety

iPhone-Plastique-Couleurs-Photo

French site Nowhereelse has posted what it claims are more leaked photos from China of casings for the long-rumored plastic iPhone.

We’re not entirely convinced these are the real deal and not just clones made based off of plastic iPhone rumors stretching back months. While the colors are  broadly consistent with those of the iPod touch/nano, and we’d expect to see differences between metal and plastic, those colors look rather garish even allowing for the poor lighting. Comparison after the break …  Read more

Sketchy photos claim to show backplate for rumored low-cost iPhone, iPad 5 schematics

Screen Shot 2013-06-29 at 10.09.34 AM

This morning, a pair photos claiming to depict the backplate for Apple’s rumored upcoming low-cost iPhone have appeared on the WeiPhone forums. The backplate, which is unverified to be legitimate, appears to be made of a plastic material and is shown in a green color. The overall design of the purported part lines up with past reports suggesting that Apple is developing a low-cost iPhone with a plastic-like-casing in a number of colors.

NowhereElse found two more including red, yellow and green variants.

iphone_plastic_yellow_red_green Read more

Cheaper iPhone could, paradoxically, increase Apple’s margins

Credit: Ferry Passchier

Credit: Ferry Passchier

While the markets may worry about the effect of cheaper products on Apple’s still-enviable margins, those concerns may be misplaced in the case of a low-cost iPhone, reports Fortune.

Not to fear, writes Morgan Stanley’s Katy Huberty in a note to clients Monday. According to her calculations, a lower-priced iPhone should — paradoxically — raise those margins.

The way she sees it, if Apple lowers the cost of owning an iPhone, more people will buy them. And because the profit margins on even a lower-cost iPhone are so much higher than the margins on Apple’s other products, the net effect will be to lift the company’s gross margin …  Read more

Implications of updated Apple TV: Lower cost, new A5 Chip, ramping numbers

New Apple TV-2013-A5

A1427 (left) vs. A1469 (right) image via AnandTech

While initial speculation was that Apple’s quietly refreshed Apple TV would include an A5X processor, recent tear downs of the device have revealed Apple is actually including new silicon with a single core 32NM ARM Cortex A9 CPU and overall die size reduction of 50 percent. However, new information today revealed even more tweaked components in the new Apple TV that could account for significant power savings, reduced cost, and possibly new low-cost iOS devices from Apple.

A5-vs-new-AppleTV-2013-A5

Chipworks previously performed its usual analysis finding the new A5 chip measures 6.1-by-6.2 mm, compared to the larger 69mm2 previous generation A5, and features several redesigned components. While Apple reassured us the slightly upgraded Apple TV is identical in appearance and user experience for consumers, its tweaked components could have some major implications for future Apple TV products and possibly even other iOS devices.

Apple included a dual-core chip with 1-core disabled in the Apple TV, and Chipworks speculated the move to the redesigned, single-core silicon could signal Apple has plans for an additional single-core device in the future. This has not surprisingly lead to speculation that the device could be Apple’s much-rumored, low-cost iPhone.

With new evidence today of even further power and cost reduction changes in the Apple TV, it’s also possible Apple could lower the price on the device and/or enable further discounts through retailers (you can now find it as low as $85)… Read more