Apple hooks up exploding Mac userbase in China with local services in OS X Mountain Lion

Mountain Lion will cater to Chinese users more than any other OS X version. CEO Tim Cook once more underscored the importance of China by highlighting Mac sales in today’s interview with the Wall Street Journal. Sales doubled in the 1.33 billion-people market during 2011 to the tune of $13 billion in revenue.

“They know about Apple and what Apple stands for. Then they search out and look for the Mac”, he told the paper. Apple’s promotional material said Mountain Lion makes it easy to “set up Mail, Contacts, Calendar, video sharing, web searching, and blogging on your Mac using many popular services in China.”

For starters, Chinese input method in Mountain Lion has “significant enhancements.” Secondly, Apple worked hard to make sure customers in China get a localized experience by providing the ability to select Baidu search in Safari. Baidu is the dominant search engine in China, ranked No. 6 in Alexa’s global rankings and No. 1 in China with an estimated 56.6-percent share of the country’s 4.02 billion search queries as of June 2011…

Read more

Here, Apple’s demo video for Mountain Lion

If you are still feeling overwhelmed with today’s news of OS X Mountain Lion Preview and the first public beta of Messages for the Mac, do not be: Apple just published a nice video demonstration of key new features on the new OS X Mountain Lion Sneak Peek page. It will take some time before the clip goes live on Apple’s official YouTube channel. Until then, enjoy the above Newsit Tech’s conversion of the Mountain Lion showcase that is likely to be pulled soon.

Read more

Tim Cook talks Mountain Lion

To go with Apple’s announcement of the Mac OS X 10.8 Mountain Lion developer preview, Apple CEO Tim Cook and worldwide marketing head Phil Schiller sat down for interviews with The Wall Street Journal at Apple headquarters in Cupertino. During the interview, Cook noted laptops will continue to exist alongside the tablet market, but merging the two products, and the different chips various Apple devices use, is a possibility the company is considering. Cook said, “We think about everything. We don’t close things off,” but he also noted the Mac is still “incredibly important.” He continued: Read more

Apple unveils Mountain Lion Preview: iOS-ification of OS X continues with Messages, AirPlay Mirroring, Notification Center, Game Center, Twitter and more

It has been only seven months since Apple released Mac OS X 10.6.7 Lion and today the company announced Mountain Lion—the next major update to its desktop operating system. As 9to5Mac first learned in October, Mountain Lion brings even more popular iOS features to the Mac platform. The notion is shared by those Apple invited to a private briefing a few day ago: Mountain Lion is all about putting even more of iOS into the bowels of OS X. Meanwhile, iOS-ification of OS X continues with Twitter integration in Mountain Lion and new iOS-esque apps, such as Messages, Notification Center, AirPlay Mirroring, Notes, Reminder, Game Center, and deep iCloud integration.

With over a hundred million iCloud accounts now in use, Mountain Lion’s setup assistant will now ask you to set up an iCloud account for the Documents in the Cloud and Find My Mac features, as well as to sync contacts, email and chat messages and calendar entries. You can also access your iCloud storage in Finder and drag and drop documents for manual syncing between iOS apps that support Documents in the Cloud and their desktop counterparts.

AirPlay Mirroring is another welcome addition for those wishing to securely beam a 720p video stream of what is on your Mac to a HDTV through the Apple TV. Share Sheets, a new system-wide feature, is accessible from Apple’s and third-party apps for sharing links, photos, and videos. Like in iOS, Twitter integration means you give your Twitter credentials once and tweet directly from Safari, Quick Look, Photo Booth, Preview and supported third-party apps.

Mountain Lion Beta is available to Mac Developer Program members starting today whilst end-users can upgrade to Mountain Lion from the Mac App Store in late summer 2012. The company also pledged to update OS X once a year from now on. For more information, check out Apple’s new OS X Mountain Lion Sneak Peek page.

The full release, more features and two press shots are after the break.

Read more