photography ▪ April 3
photography ▪ March 19
As a photographer, I’ve been thrilled to see iPhones become compelling replacements for standalone point-and-shoot cameras. Our world has improved in both measurable and immeasurable ways from widespread, immediate access to quality photography; the images documenting our lives are more compelling and numerous than ever before.
But professional photographers toting DSLRs now struggle to stand out from amateurs with iPhones. The Chicago Sun-Times infamously fired its entire photography department in favor of using images from iPhones and wire services, a move mocked by other newspapers but embraced by some broadcast journalists. Fixed-lens, small-sensor iPhones can’t match standalone cameras in image quality, particularly in dark settings, but they’re hard to beat in speed and convenience.
The question is how to combine the immediacy of iPhone photography with the quality offered by superior cameras. For me, the answer has been Eyefi‘s SD cards, which wirelessly transfer a standalone camera’s photos to an iPhone or iPad for rapid editing and sharing. (See my How-To on transferring, editing, and sharing DSLR/point-and-shoot photos with an iPhone or iPad for more details.)
Eyefi’s first $100 card contained 2GB of flash memory and a Wi-Fi chip; since then, every Eyefi card has improved on the same concept, so the brand-new 32GB Mobi Pro ($100) isn’t so much a surprise as the culmination of everything the company has done before. It has the highest storage capacity, broadest file support, and easiest workflow of any Eyefi card I’ve tested. Most importantly, it brings a more durable enclosure that I wouldn’t hesitate to recommend to any potential reader, originally introduced in Eyefi’s more affordable non-Pro Mobi cards. Read on for all the details…
photography ▪ March 2
As part of its Shot on iPhone 6 campaign promoting iPhone photography, Apple is now hanging billboard advertisements around the world. The ads feature the photographs in full bleed with a simple ‘Shot on iPhone 6’ tagline. The posters are going up around the world, including some dramatic large billboards on the side of skyscrapers. Pictured above is one such poster (photo taken by Jimmy Grewal on Twitter) being setup on a skyscraper in Dubai.
In total, the campaign will showcase 77 different individual’s images spanning 24 countries. Users on Twitter have been posting sightings of these ads from all over the world …
photography ▪ December 16, 2014
photography ▪ December 8, 2014
My first post for 9to5Mac is on a topic near and dear to my heart: best-of-breed Apple products and accessories. Why should you trust me? I’ve been a professional product reviewer for 23 years and an Apple user for 28 years. Last week, I finished an 11-year stint running the editorial side of iLounge, the leading Apple product review site, where I tested literally thousands of Apple accessories from every major company on the planet. Readers have praised my reviews as accurate and insightful, and I always put my readers’ needs first when testing new products.
photography ▪ November 19, 2014