Pre-order April 22, 2015

Apple Watch on display for one day only in Milan, Italy last week
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A new report out today claims Apple will soon be taking orders for the Apple Watch in more countries around the world — even as stock in the initial launch countries remains tight. According to Italian site iSpazio, citing anonymous sources, Apple plans to roll out the Apple Watch preview and try-on experience at its retail locations and begin taking pre-orders beginning May 8th. However, sources close to the situation say Apple is not currently targeting May 8th for its second-wave Apple Watch launch…

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Pre-order April 16, 2015

Angela Ahrendts has told Apple Store staff that the Apple Watch is unlikely to be available for in-store purchases before June – but they should expect the usual ‘blockbuster launches’ in retail stores for future products.

In a memo to retail store staff, Apple’s retail head thanked staff for making the try-ons “unforgettable,” told them customer feedback had been “overwhelmingly positive” and that the online-only ordering period was likely to continue throughout May.

Many of you have been getting questions asking if we will have the watch available in stores on April 24 for walk-in purchases. As we announced last week, due to high global interest combined with our initial supply, we are only taking orders online right now. I’ll have more updates as we get closer to in-store availability, but we expect this to continue through the month of May.

Ahrendts said that the decision to do things this way had not been an easy one …  expand full story

Pre-order April 15, 2015

In a new report from KGI’s Ming-Chi Kuo, the usually accurate analyst estimates that global pre-orders for the Apple Watch will top 2.3 million units through May. A report earlier this week claimed that Apple Watch first day pre-orders were at almost 1 million units…

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9to5toys 

Pre-order April 3, 2015

Pre-order March 26, 2015

If you want to buy the Apple Watch model of your choice at an Apple Store at launch, you should consider pre-ordering online or through an Apple Store reservation, sources have told 9to5Mac. Due in part to the number of different models, Apple Watch inventory at many Apple Stores in the United States will be heavily constrained at launch, with priority given to reservations, meaning that Apple Watch availability for random walk-in purchases on day one will be noticeably tight.

As one source at a flagship Apple Store said, “we’re told to treat launch day as if there will be no walk-in stock.” That doesn’t necessarily mean there will be absolutely zero Apple Watch units to buy at launch if you don’t have a reservation, just that the specific Apple Watch variant a person wants will be far harder to come by at launch than some previous iPhone models.

Of course, inventory will vary depending on the store’s location, including state and country, with China expected to have larger stock allocations. But several sources across the United States are reporting a similar emphasis on the majority of stock being available solely for reservations at launch. Besides the U.S. and China, the Watch will be available in Canada, France, Japan, Germany, and the U.K. at launch.

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Pre-order March 16, 2015

Apple has shown off the Apple Watch at a special event now on two occasions: first after the iPhone 6 last September, then after the new 12-inch MacBook last week. We know how the Apple Watch will look, how much it will cost, when we can buy it and for how much. Many developers are ready to ship apps for the Apple Watch, and we’re already seeing an accessory market for Apple’s wearable.

Since last week’s event, I’ve been thinking about why Apple might have chosen to have its second Apple Watch unveiling more than a month before people can actually buy the device. My conclusion? It’s complicated, but mostly necessary considering the complexity of actually buying the right watch.

Apple’s motivation is to ensure that you have an iPhone 5 or later before next month, and that you have the answer to a number of questions including how many millimeters your wrist measures if you plan to pre-order before trying on an Apple Watch. And because we know how major iPhone launches go with getting the exact model you want, pre-ordering will be the first opportunity to secure the Apple Watch of your choice or risk waiting even longer. expand full story

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