But what does Apple need to do long term to tighten up the ecosystem and bring some excitement back into its hardware, software and services? I’ve got a few things…
Ron Johnson June 9, 2013
Ron Johnson April 8, 2013
Former Apple Retail Chief Ron Johnson is out at JCPenney after his radical retail redesign failed to ignite sales in the same manner in which Apple Stores had grown accustomed. Ron Johnson left Apple in 2011 for the JCP job after a decade at Apple. He helped design the original Apple Store concept after being lured away from Target by Apple CEO Steve Jobs. He pioneered concepts like the Genius Bar which was unheard of at the time but still a growing trend in the industry.
We know more than a few folks who would like to see him back at Apple which meanwhile has found him difficult to replace. One such attempt was the hiring and subsequent firing of John Browett, a former Dixon’s UK CEO.
Johnson continued to live in the Bay area during his stint at JCP commuting to Plano Texas via Jet so…
We’ve reached out to JCP and Apple for comment and will update as appropriate. Press release follows:
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Ron Johnson November 26, 2012
Washington Square Films (NYC) gave us a rare look at one of the internal videos that Apple has shown its retail store employees. This one is obviously over a year old, with Ron Johnson at the helm (the date says 7/7/2011).
The video is a pretty impressive piece of work from director Peter Sillen for something that never aired publicly. Among other interesting tidbits, the video shows a store mock-up inside Covent Garden (London) in 2008 before construction with Apple execs examining design elements.
The video seems to be the type you might see on TV. And, with the departure of Ron Johnson (just guessing here), it might have been scrapped without stable store leadership to fill in. Bob Bridger, Apple’s vice president of Retail Development, gets significant ‘face time’, as well.
Ron Johnson October 25, 2012
Ron Johnson September 5, 2012