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Starwood Hotels begins rollout of iPhone/Apple Watch virtual room keys, Hilton to follow (Video)

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Screenshot 2014-11-03 09.13.26

Starwood Hotels has officially launched its SPG Keyless service, allowing guests to use their iPhone (and, in the Spring, Apple Watch) to unlock their hotel doors, bypassing the front desk. The boutique hotel group first announced the project back in January.

1. After booking a reservation at a keyless hotel, SPG members are invited to opt-in to SPG Keyless and register their phone through the SPG App.

2. Approximately 24 hours before arrival, the guest receives his/her room number and Bluetooth key via the app.

3. Upon arrival at the hotel, the guest can completely bypass the front desk (where available) and go directly to his/her room.

4. Then, after ensuring his/her Bluetooth is enabled, the guest simply opens the SPG App, taps the smartphone on the door lock, waits for the green light and enters the room.

The service goes live today at three Starwood brands: Aloft, Element and The W.
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Hilton hotels to let you use your iPhone as your hotel key from next year

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Queuing up at a hotel check-in desk is often the last thing you want to do after a long flight. Starting next year, you’ll be able to bypass the front desk altogether in Hilton hotels, your iPhone serving as as your hotel room key.

We’ve seen the same thing in smaller hotel groups, but Hilton’s adoption of the technology moves it very much into the mainstream. The group told the WSJ that it will begin introducing the new door locks next year, and expects to complete the global roll-out by the end of 2016.

The Hilton app already allows you to check-in electronically, but currently you still need to collect your room key from the front desk – which kind of defeats the object. With the new system, iPhone check-in will send a key code to your phone which can then be used to unlock your door.

Bluetooth-controlled door locks for home are also expected to be a big thing this year, with products on the way from Okidokeys and August.