Sharp Corporation November 5, 2012

Sharp Corporation October 17, 2012

We heard reports in the past that Apple passed on Sharp’s IGZO display tech for the third-generation iPad due to Sharp not having the tech ready in time. Going with Sharp’s IGZO tech would have allowed for a thinner display assembly, a brighter display with less LEDs, and the ability to use a smaller battery or extend battery life specs as a result. It could have also helped shave off some of the increased weight and depth of the new iPad. These are all things we witnessed first hand when we got up close and personal with a few IGZO demos at IFA this year.  Sharp is announcing today its first 7-inch tablet to use the display technology, claiming the 1,280-by-800 IGZO display allows for 2.5 times the battery life from the tablet’s 2,040mAh battery (via ComputerWorld).

With the iPad mini launch coming later this month, it is a possibility the tech is finally ready for Apple to take advantage. Sharp also has 10-inch and 13-inch variants of the IGZO displays, but the 7-inch would of course make a lot of sense for iPad mini given what we already know about the device. Apple’s ability to increase battery life, or simply have the ability to use a smaller battery (in a smaller form factor) while maintaining battery life specs, is just one benefit. Another big benefit for Apple would be narrow borders: rumor has it—which is something we also talked about a lot in the past—the iPad mini will have a much narrower border than previous-generation iPads. Sharp told us its IGZO LCDs can be built with a bezel under 2mm, and it was showing off a demo display with a 1.75mm border at IFA. That would definitely fit the bill for the narrow-border, one-handed experience we expect from iPad mini. expand full story

Sharp Corporation September 1, 2012

We had the opportunity to spend a lot of time with Sharp today at its IGZO display booth. While they would not say which Apple products would incorporate their new displays, they did seem to insinuate these were the best displays on the market, and Apple is the type of company that uses the best displays.

So why are these the best?

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Sharp Corporation July 3, 2012

A few reports have floated around today that we are filing under rumor. The first comes from a Digitimes report that claimed Apple suppliers are prepping for mass production of a new Retina iMac scheduled for July with a possible October unveiling. We told you in May that Retina iMacs were likely on the way when higher-resolution iMac display panels were spotted in Apple’s supply chain before the unveiling of the new Retina MacBook Pro at WWDC in June. Apple quietly updated the Mac Pro lineup after the event, and then it confirmed a redesigned Mac Pro was in the works for 2013, but we have heard nothing official from Apple on future iMacs.

We heard a lot about a possible 7-inch or 7.85-inch iPad, and today there are more roughly translated reports, coming from Chinese publication (via UnwiredView), that claim Apple has a 7.85-inch iPad using a Sharp IGZO panel. There have been several reports in recent months claiming Apple is working on the device, and the The Wall Street Journal reported in February that Apple was testing displays roughly 8-inches in size. Apple looks to be at least testing these screen sizes, but we have no solid proof that anything is planned as of yet. Previous reports indicated a possible October launch for a 7-inch iPad under $250. expand full story

Sharp Corporation April 13, 2012

32-inch iMac or TV? We’ll take both!

Sharp revealed today that it began assembling high-performance LCDs last month with increased production in April to meet market demand.

Jefferies & Co.’s Peter Misek is a very outspoken analyst regarding Apple’s rumored HDTV. He first claimed in November that Sharp is preparing production lines for the “iTV,” but he later said the company plans to build roughly 5 million units beginning this spring with a product launch slated for Q4 2012.

According to Sharp, the LCDs will help the company contribute to “creating markets for attractive new products”:

Sharp will encourage the application of its new high-resolution LCD panels to high-definition notebook PCs and LCD monitors—which are both expected to grow in demand—as well as to mobile devices. Sharp will also contribute to creating markets for attractive new products.

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Sharp Corporation February 17, 2012

Macrumors claimed to have obtained one of the screens floating around on the Internet from iPad 3 production. Putting it under a microscope, the publication indeed discovered it has 4 times the pixels as an iPad 2 or double the horizontal and double the vertical, which yields 2,048-by-1,536 pixels.

Physically, the purported iPad 3 display is the same size as the current iPad 1 and iPad 2 display at 9.7″ in diagonal, and looks quite similar to the naked eye.

However, when comparing the iPad 3 display to one from an iPad 2 under a microscope, the difference in resolutions becomes readily apparent, with the iPad 3 display’s pixels appearing to be one-quarter the size of those on the iPad 2.

We are just a few weeks away from the anticipated March 7 announcement. While the Retina display was expected for some time, there might still be some surprises.

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