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Nike’s latest iOS app is a hub for all things Nike football/soccer

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[youtube=https://www.youtube.com/watch?v=9ZPupLRu6ZU]

Nike is today launching a brand new app called Nike Football (or Nike Soccer in the US), that will act as a hub for all things Nike Football from exclusive content and Q&A sessions with athletes to the latest product launches for the company’s line of football products. Nike is also including some social features that let users organize their own pick-up games, trash talk among friends and teammates, and more:
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World Cup players not allowed to wear Beats in stadium during games due to FIFA/Sony deal

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Despite having what some consider the best ad celebrating the World Cup this year, Beats headphones cannot be worn by players in the stadium during the games or media events according to Reuters. The rule is implemented by FIFA, the international governing body over the sport, due to a licensing agreement with Sony which obviously competes with Beats in the headphones space. Despite the apparent ban this year, Beats has still been able to leverage the World Cup as an opportunity to pick up some product endorsements…
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Apple launches new ‘Soccer Fever’ App Store section prior to FIFA World Cup

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soccer fever

Apple has launched a new “Soccer Fever” section on the App Store, fittingly with June 12th marking the first day of the 2014 FIFA World Cup. The page has four app sections, including one for “Soccer Apps” (such as the official FIFA app itself), one for featured soccer-related games, a variety of typical social apps labeled as “Share the Fever,” and a plethora of apps for exploring the country of Brazil.
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