Apple has today announced that it sold 10 million iPhone 6 and 6 Plus units in the first three days of sales. This includes the 4 million units sold in the first 24 hours of preorder sales. Apple’s newest iPhones have consistently been out of stock across the world, particularly the iPhone 6 Plus which is believed to have faced production issues, limiting the number of available devices for sale.
For comparison, Apple reported 9 million iPhone 5s and 5c sales in the first three days. This means the iPhone 6 and 6 Plus set a new record by over a million units. Apple is unlikely to give any more color regarding iPhone sales performance until its quarterly earnings call in October. As usual, Apple has opted to not share the breakdown of sales between the two new devices.