Here’s an interesting tidbit that comes from a Fortune interview with Moleskine CEO Arrigo Berni: apparently the company’s physical retail stores do a lot better when they’re in close proximity to an Apple Store.
“Interestingly, we find that we do better whenever we are closest to an Apple retail store. This may come as a surprise, but it makes perfect sense when one considers that the profile of a Moleskine user is very similar to that of an Apple user.”
It seems Microsoft isn’t the only one who wants to put its stores near Apple’s.
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Aww it’s funny & quaint to see a paper company still in business.
I stopped using Moleskine about 10 years ago and went purely digital. We all know the trends; can the last person to leave please turn out the lights…
I’m very fond of Moleskins and traditional pen on paper writing.
Moleskine is still in business? How? I haven’t seen anyone using one of those absurdly overpriced notebooks in over a decade!