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Apple announces new App Store records, says New Year’s Day biggest sales day in history

Apple shared new numbers for the App Store today announcing that last week set a new record for App Store billings. According to the company, customers have spent almost $500 million dollars through app and in-app purchases over the App Store through the first week in January.. In addition to the company’s App Store record announcement, Apple has presented a new microsite focused on its job creation efforts.

Apple described its previous year as record breaking for the App Store noting a 50% increase in billings, developers earning more than $10 billion collectively from revenue, and $25 billion cumulatively earned from app sales in total.

The company now says its App Store features over 1.4 million apps to date; the App Store boasted 1.3 million apps during September’s iPhone 6 event. Apple now says over 725,000 of those apps are made specifically for the iPad.

Historically, the announcement format follows a similar App Store data release this week last year. Similarly, Apple announced positive App Store figures during August 2014 pointing to a record July sales month.

“This year is off to a tremendous start after a record-breaking year for the App Store and our developer community,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “We’re so proud of the creativity and innovation developers bring to the apps they create for iOS users and that the developer community has now earned over $25 billion.”

In terms of job creation, Apple CEO Tim Cook shared that the company is responsible for creating or supporting over a million jobs across the United States, while Apple’s announcement points to the iOS ecosystem attributing to 627,000 of those jobs. Apple’s growth and spending accounts for 334,000 jobs at other companies, it says, while Apple counts 66,000 of its own employees across the United States.

[tweet https://twitter.com/tim_cook/status/553220607274278913]

While Apple released new records for the App Store and job creation today, the iPhone maker is set to hold its Q1 2015 earnings call later this month on Tuesday, January 27th.

Full press release below:

App Store Rings in 2015 with New Records

CUPERTINO, California―January 8, 2015―Apple® today announced that the first week of January set a new record for billings from the App Store℠ with customers around the world spending nearly half a billion dollars on apps and in-app purchases, and New Year’s Day 2015 marked the single biggest day ever in App Store sales history. These milestones follow a record-breaking 2014, in which billings rose 50 percent and apps generated over $10 billion in revenue for developers. To date, App Store developers have earned a cumulative $25 billion from the sale of apps and games. The introduction of iOS 8, the most significant iOS update ever, gave developers the ability to create amazing new apps and offers innovative features which proved wildly popular with App Store customers around the world.

“This year is off to a tremendous start after a record-breaking year for the App Store and our developer community,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “We’re so proud of the creativity and innovation developers bring to the apps they create for iOS users and that the developer community has now earned over $25 billion.”

During the holiday season App Store customers helped make history with their support of Apps for (RED), a special initiative on the store with exclusive content where all proceeds went to the Global Fund to fight AIDS. Apple donated a record-shattering $20 million this quarter, and since partnering with (RED) has donated over $100 million.

Developers of all sizes, across the App Store’s 24 categories, create incredible apps for iOS, and an especially inspired segment is the newest generation of independent game creators, including the UK’s ustwo, maker of the fantastic game Monument Valley; Australia’s Hipster Whale, creator of the clever and intuitive game Crossy Road; and US developer Sirvo, inventor of Threes!, a puzzle game that was named the App Store’s Game of the Year on iPhone®.

“We could never have dreamed of this level of success, with Crossy Road only being available on the App Store for the last six weeks of the year,” said Matthew Hall, co-founder of Hipster Whale. “In a couple of months we were able to create a simple, fun game that was featured on the App Store and climbed to the top of the App Store charts around the world—it’s amazing.”

Developer innovation on the App Store in 2014 was fueled by iOS 8 featuring Swift, a powerful new programming language that makes it even easier for developers to create great apps, as well as the introduction of robust frameworks HealthKit and HomeKit. HealthKit lets health and fitness developers share data with the Health app while HomeKit is a framework allowing developers to create software that discovers, configures, communicates with and controls devices for home automation. iOS 8 also introduced developers to Metal, a graphics technology created to maximize the performance of the A7 and A8 chips, which is being embraced by major game developers around the world.

In 2014, the App Store also unveiled new features for developers including app previews and app bundles, TestFlight for beta testing pre-release apps, an expanded Kids Category to showcase apps specifically made for children under 12, China UnionPay as a payment option for customers in China and Apple Pay™, making secure purchases even easier.

Since its October release, Apple Pay has been a favorite of customers, merchants and app developers. More banks and credit unions continue to add support for Apple Pay, now representing about 90 percent of credit card purchase volume in the US. Leading merchants including Bloomingdale’s, Disney Store, Duane Reade and Walgreens are letting their customers enjoy the ease of use, security and privacy of Apple Pay. Some of the most popular apps including HotelTonight, OpenTable, Target and Ticketmaster are also enjoying the convenience and privacy of Apple Pay, making it even easier for users to make secure purchases.

“The response we’ve seen from HotelTonight customers since the introduction of Apple Pay has been fantastic,” said Sam Shank, CEO, HotelTonight. “Our current customer base is enjoying the convenience of Apple Pay and we’re continuing to see a growing number of new customers because of Apple Pay’s easy and secure approach to payments.”

Apple ignited the app revolution with the launch of the App Store in 2008, and since then, an entire industry has been built around app design and development. In just six years, the iOS ecosystem has helped create 627,000 jobs in the US alone.* The App Store offers more than 1.4 million apps for iPhone, iPad® and iPod touch® users in 155 countries around the world, with more than 725,000 of these apps made for iPad. App Store customers can choose from an incredible range of apps in 24 categories, including games, social networking, photo & video, sports, health & fitness, travel, kids and many more.

*For more detailed information on Apple’s impact on job creation please visit www.apple.com/about/job-creation.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

Press Contacts:
Christine Monaghan
Apple
cmonaghan@apple.com
(408) 974-8850

Tom Neumayr
Apple
tneumayr@apple.com
(408) 974-1972
Apple, the Apple logo, Mac, Mac OS, Macintosh, App Store, iPhone, Apple Pay, iPad and iPod touch are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

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Comments

  1. AeronPeryton - 9 years ago

    Apple is doomed, development is stagnating, Apple won’t allow anything unique and creative in their stores, it’s not profitable to develop for Apple, yadda yadda yadda…

  2. Taste_of_Apple - 9 years ago

    Big numbers.

  3. Pierre Calixte - 9 years ago

    shouldn’t surprise anyone…they sold a ton of new iphone 6’s.

Author

Avatar for Zac Hall Zac Hall

Zac covers Apple news, hosts the 9to5Mac Happy Hour podcast, and created SpaceExplored.com.