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Samsung celebrity spokesman LeBron James gives Apple Watches to teammates

Samsung isn’t having the best of luck with one of its paid celebrity endorsements. After NBA player LeBron James last year tweeted that his Samsung phone had erased its entire contents, Cleveland.com reports that he has just chosen an Apple product as a gift for his teammates.

But before they went their separate ways that night of the meeting, James had another surprise. He gave them all brand new Apple watches

It was another way of displaying his appreciation for his guys.

It’s not the first time Samsung’s sponsorship deals haven’t generated quite the positive publicity the company had hoped.

Via Business Insider

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Comments

  1. airmanchairman - 9 years ago

    And HTC took promotional photographs of its latest flagship-bling handsets with an iPhone 6!

    http://venturebeat.com/2015/06/05/htc-introduces-24-karat-gold-one-m9-using-a-photo-taken-with-an-iphone/

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Avatar for Ben Lovejoy Ben Lovejoy

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!


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