At NAB, Verizon Wireless CEO Lowell McAdam told attendees that half of his network’s wireless traffic is used for downloading video. McAdam reportedly added that he expects video to take over 2/3 of the Verizon network by 2017. The CEO thanks the carrier’s investments in LTE technology for making this happen.
On the subject of LTE networks, McAdam also shared an interesting tidbit regarding an encounter with Steve Jobs and Apple during the development of the current iPhone, the iPhone 5. One of the latest iPhone’s premier new features over its predecessors is support for LTE networks in regions across the globe. McAdam says that Apple co-founder Steve Jobs was initially reluctant about including LTE in the iPhone 5, but McAdam’s descriptions of LTE’s speed capabilities changed Jobs’ mind: