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Google drops its Drive storage pricing significantly, puts pressure on Apple to improve iCloud prices

Google has just announced some new price plans for its Google Drive service. The new plans start at $1.99 for 100 GB (down from $4.99), $10 for 1 TB (down from $50) and 10 TB for $99.99. This storage is shared across Drive, Gmail and Google+ Photos.

It should be noted that Google bills customers monthly. Even so, these new price points make Apple’s iCloud storage offerings look awful in terms of value for money.

For iCloud storage, Apple currently charges $20 yearly for 15 GB, $50 yearly for 25 GB and $100 yearly for 55 GB (lumping in the free 5 gigabytes Apple gives to every user). Rather amusingly, Apple’s options do not even allow users to perform a 1:1 backup of their 64 GB and 128 GB devices — the top iCloud tier totals 55 GB of storage.

Whatever way you cut it, Apple’s prices are exorbitant in comparison to Google’s. Doing some basic arithmetic, for one gigabyte of cloud storage over a year, Google charges you 24 cents. Meanwhile, Apple charges you 1.8 dollars. This means Apple’s current rates are 7.5x more expensive than Google’s.


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Former MobileMe customers lose free iCloud upgrade, iCloud services stop working if over limit

After issuing two reminders to former MobileMe customers that they would lose their free iCloud upgrade from 5GB to 25GB, Apple today reduced the storage limits as planned. Customers who have more than 5GB, and who haven’t bought a paid storage plan, will find that iCloud is no longer working.

If you exceed your storage plan on September 30, 2013, iCloud Backup, Documents in the Cloud, and iCloud Mail will temporarily stop working. To continue using these iCloud features without interruption, reduce the amount of iCloud storage you are using or purchase a storage plan by September 30, 2013.

As we’ve previously advised, much of the iCloud storage is usually taken up by iCloud Backups which can be deleted through System Preferences > iCloud > Manage. Those who need more than the free 5GB offered by iCloud can also use Dropbox to store photos and files.

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