exclusive Stories August 30

In addition to discovering exclusive iPhone XS details today, 9to5Mac can exclusively share the first look at the new Apple Watch Series 4. This is the new Apple Watch that we believe Apple will unveil at its special event announced earlier today.

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Earlier today Apple officially announced when and where it will hold its next big event. Apple’s September 12th event is expected to include the introduction of three new iPhones, and 9to5Mac can exclusively share the first look at both new 5.8-inch and 6.5-inch OLED iPhones: the iPhone XS.

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Sylvania HomeKit Light Strip

exclusive Stories April 18, 2016

After Apple Music launch, fans sue Kanye West over Tidal exclusivity promise

After bringing his new album to Apple Music and Spotify, fans are suing Kanye West claiming they purchased subscriptions to West-backed music app Tidal on the promise the album would be exclusive to the service.

exclusive Stories April 16, 2016

To help raise money for the relocation of the prestigious London Design Museum, Apple has submitted a very special lot to be sold at auction. Jony Ive has designed a one-of-a-kind iPad Pro and set of accessories, labelled ‘Edition 1 of 1’. The lot includes a 12.9 inch iPad Pro with a custom yellow-gold anodised finish, a blue leather Smart Cover and an Apple Pencil case cover — an accessory that Apple doesn’t sell at all today. It’s a small carry case for the Pencil, made with orange Italian calf leather. To denote the exclusivity of the products, an ‘Edition 1 of 1’ label has been engraved into the iPad Pro and underside of the Smart Cover.

Given its special edition nature, the auction is expected to sell for a tidy premium over Apple’s normal iPad Pro pricing …

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exclusive Stories April 11, 2016

Since Apple Music was officially announced, Apple has had a deep partnership with rapper Drake, even bringing him on stage last year at WWDC to discuss Connect. Drake and Apple reportedly inked a $19 million deal to have the rapper host a show on Beats 1 among other things, and now, BuzzFeed News reports that Drake’s highly anticipated new album “Views From The 6” will be an Apple Music exclusive when released on April 29th…but only for a week.

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exclusive Stories July 20, 2015

Apple Music’s Beats 1 radio station partners w/ MTV to exclusively announce VMA nominees

Apple is putting a big focus on exclusive content with its new Apple Music streaming service. In addition to the debut of exclusive music, interviews, and content uploaded directly by artists on the fly, it appears the service’s 24/7 live radio station, Beats 1, will also be the source of exclusive industry news and events.

The proof of that comes in the form of an announcement today that the station will exclusively reveal nominees for the upcoming Video Music Awards. Clearly Apple has partnered with MTV in order to be first to make the announcements, and it’s obvious from the effort that Apple hopes Beats 1 won’t just be the venue for new music, but also a source for music fans when it comes to news and other industry related events.

In addition to exclusive music from artists and industry news and events, Apple is also hiring music video producers and other creatives to help work alongside artists in creating Apple-produced music videos and other original content for the service.

Beats 1 will announce the MTV VMA nominees on Tuesday at 7AM PT/10AM ET.

[tweet https://twitter.com/beats1/status/623132759951847424]

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