Texas Instruments adds iBeacon support to its Bluetooth LE chip and dev kit products

Texas Instruments announced today that it is adding iBeacon support across its Bluetooth LE chips and development kits. The company is starting by adding support to some of its Bluetooth wireless micro controllers, an automotive connectivity device, and other combo Wi-Fi/Bluetooth products and development kits. TI’s Oyvind Birkenes imagines support for iBeacons in its Bluetooth chips opening up new possibilities for Apple’s Bluetooth LE platform including “asset trackers, retail, building automation systems, automotive and industrial applications, and a wide variety of consumer electronics” beyond what we’ve seen so far.