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Apple joins official NFC Forum as a sponsor, takes seat on Board of Directors

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Nearly one year after launching its first devices with NFC chips, the iPhone 6 and iPhone 6 Plus, to enable the Apple Pay mobile payments system, Apple has joined the official NFC Forum as a top-tier sponsor. Along with the sponsorship role, Apple has joined the forum’s Board of Directors, according to the forum’s official website. The site lists representation from Aon Mujtaba, a Director on Apple’s Wireless Systems Engineering team for the iPhone. Paula Hunter, the NFC Forum’s Director, made the announcement by saying that the organization is “delighted to welcome Apple to [its] board of directors as an NFC Forum sponsor member.”


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Apple becomes Promoter Member of Bluetooth Special Interest Group, gaining more influence over the technology

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Earlier in the year, the Bluetooth SIG appointed an Apple employee as secretary of the board. The two institutions are developing their relationship further today with the announcement that Apple is now a Promoter Member of the Bluetooth Special Interest Group. This is the highest level with the organization and gives Apple voting rights.

Promoter members get voting rights on Bluetooth corporate matters and a guaranteed seat on the board of directors. Current promoter members Ericsson, Intel, Lenovo, Microsoft, Nokia and Toshiba ‘unanimously welcomed’ Apple to the position.

This means that Apple will now have significant influence over the technological roadmap for Bluetooth in cooperation with these other companies.


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What does Samsung’s S-Voice assistant think of Siri?

Despite having access to a pretty powerful voice-enabled, predictive search engine with Google Now, Samsung is still pushing ahead with its own ‘S Voice’ app to try and provide a unique Siri-like experience on its devices. We’ve seen many comparisons of how Samsung might have borrowed from Apple for its own voice-controlled assistant, but today a post from AndroidCentral got us curious about how S Voice reacts when asked about Siri.

The screenshot we grabbed above speaks for itself with the Galaxy S4 returning snappy answers when asked about the iPhone and Siri. When asked, “Have you ever used an iPhone?,” S Voice responded, simply, “No, I have standards.” Another question, “Are you Siri?,” returns the answer, “I think that I am, but I’m a little biased.”

Results appear to vary for users, but it’s certainly an easter egg that Samsung has intentionally included in the app at some point. Siri isn’t free of its own clever responses with users finding several easter eggs and controversial remarks since the app first launched on iPhone 4S. Asking Siri about Samsung or its devices, however, usually just provides a vague response or directs users to Apple’s website or the web.

Some answers Siri gives are amusing, such as responding to marriage questions with “My End User License Agreement does not cover marriage”. People are more amused by the silly stuff, like when you say “call me an ambulance” and she responds by acknowledging “From now on, I’ll call you ‘an ambulance’”.

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