April 2, 2008

 Days since Apple’s release of Aperture 2.1 with its new-found support for plug-ins from third-party developers, Adobe has hit back with the release of a free public beta of its in-development professional photography application, Photoshop Lightroom 2.0.

Photographers are being invited to download and use a 30-day limited time version of the software. Customers who already own a registered copy of Lightroom will be able to use the beta software until August 31.

Key features within the upgrade include dual-monitor support, localised dodge and burn tools and – and it’s a big and – support for 64-bit computing on Mac OS X and Vista.

Additional improvements include a redesigned and easier to navigate layout in the Library module and a new Smart Collections feature which helps users find images matching criteria such as stat-rating, keyword or various other forms of metadata.

Get it here.

 

 

February 12, 2008

You know how Leopard 10.5.2 introduced new ways of handling RAW files?  Well once you have that going (don’t upgrade if you use linotype),  Apple has some more goodness for you…in the form of Lightroom competin’ Aperture 2Free trial and…exciting press release:

Major Upgrade Features Improved Interface, Faster Browsing & Enhanced Image Processing

CUPERTINO, California—February 12, 2008—Apple® today introduced Aperture™ 2, the next major release of its groundbreaking photo editing and management software with over 100 new features that make it faster, easier to use and more powerful. With a streamlined user interface and entirely new image processing engine, Aperture 2 also introduces new imaging tools for highlight recovery, color vibrancy, local contrast definition, soft-edged retouching, vignetting and RAW fine-tuning, and lets users directly post their portfolios on the .Mac Web Gallery* for viewing on the web, iPhone™, iPod® touch and Apple TV®. At a new low price of $199, anyone can easily organize, edit and publish photos like a pro.

“Many of the most respected photographers on assignment all over the world trust Aperture to organize, edit and deliver their images,” said Rob Schoeben, Apple’s vice president of Applications Product Marketing. “With its simpler interface and lower price, anyone can take full advantage of Aperture’s power.”

“At the end of the day, it’s all about the quality of the image,” said Sports Illustrated contributing photographer David Bergman. “Even before I begin making adjustments, Aperture’s new RAW processing gives me better images with more visible detail and better color rendering than any other program I’ve tested.”

“I used to have so much stress about post-production on a shoot, having to juggle multiple applications to make sure they all worked,” said Bob Davis, PDN Top Knots Wedding Photographer 2007. “With Aperture that’s no longer a factor. I can do everything all in one application.”

Featuring a new, easier user interface designed to be more intuitive and accessible, Aperture 2 now lets users navigate between Viewer and Browser modes with a single key command. Screen real estate is maximized for images with an all-in-one heads up display that allows users to toggle between library, metadata and adjustment controls in a single tabbed inspector. The All Projects view, modeled after iPhoto’s Events view, provides a poster photo for every project and the ability to quickly skim through the photos inside, and the integrated iPhoto® Browser offers direct access to all the events and images in the iPhoto library.

Performance has been enhanced in Aperture 2 so it’s faster to import, browse and search large volumes of images. Embedded previews let photographers caption, keyword and rate images as they are being imported, and with the ability to export images in the background, photographers can continue working while images are processed to JPEG, TIFF, PNG and PSD file formats. Quick Preview allows users to browse RAW images in rapid succession without having to wait for files to load, and the Aperture library database has been re-architected to provide fast project switching and near instantaneous search results, even when working with extremely large libraries of 500,000 images or more.

Aperture 2 delivers powerful new imaging tools for getting the most out of each photograph. Apple’s next-generation RAW image processing is at the core of Aperture 2 offering uncompromising image quality and precision controls that let users fine-tune the image profile for each of their cameras. New tools for improving and enhancing images include Recovery for pulling back “blown” highlights, Vibrancy for selectively boosting saturation without adversely affecting skin tones, Definition, which offers local contrast for adding clarity to images, Vignette & Devignette filters for providing professional visual effects and a true soft-edged Repair and Retouch brush for quickly and easily removing blemishes, cleaning up sensor dust and cloning away problem areas.

Aperture 2 works seamlessly with Mac OS® X, iLife®, iWork™, .Mac and Apple print products, so any image in the Aperture library can be accessed directly from within other applications, such as iMovie®, Keynote® and Pages®, and even from within Leopard™ Mail. Now with .Mac Web Gallery support, Aperture users can publish their photos once to view them on the web, iPhone, iPod touch and Apple TV. Books in Aperture 2 feature new theme designs, layout tools, customized dust jackets (including full-bleed) and foil stamped covers.

Pricing & Availability
Aperture 2 is available immediately for a suggested retail price of $199 (US) through the Apple Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers. Owners of previous versions of Aperture can upgrade to Aperture 2 for just $99 (US). Full system requirements and more information on Aperture 2 can be found at www.apple.com/aperture.

* The .Mac service is available to persons aged 13 and older. Annual membership fee and Internet access required. Terms and conditions apply.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Press Contacts:
Christine Wilhelmy
Apple
cwilhelmy@apple.com
(408) 974-9730

Anuj Nayar
Apple
anuj@apple.com
(408) 974-8388

February 15

AAPL: 135.51

0.49
Stock Chart

The ExoLens PRO system is set to take your photography to new levels thanks to its ZEISS optics. I went hands-on with the impressive wide-angle lens kit to see how the household name would improve my iPhone photography. Follow along after the break for side by side comparisons with and without the lens and how this kit works in real-life use.

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9to5toys 

February 7

AAPL: 131.53

1.24
Stock Chart

The team behind Moment has announced a new Kickstarter campaign today to help launch three new products. Moment has a long history of using Kickstarter to fund their projects going back to 2014 when they launched their original lenses, and then eventually their Moment Case in 2015. Today’s new campaign includes an update to their now classic lens alongside two new cases for iPhone users.

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February 2

AAPL: 128.53

-0.22
Stock Chart

With multi-day battery life on the wish-list of many Apple Watch owners, it’s not surprising that Apple is at least considering making a battery band available which could potentially allow the wearable to go many days between charges. This would be of particular value to those who want to use the Watch for sleep-tracking in addition to its usual duties during the day.

The company was recently granted a patent for a multi-function band that could include power, and AI has spotted a new patent application – filed back in 2015 but only published today – which deals specifically with power …

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January 8

AAPL: 117.91

1.30
Stock Chart

This year marks the 10 year anniversary of the iPhone and Apple is getting a head start on the celebrations. A decade ago tomorrow, Apple’s late founder Steve Jobs unveiled the first ever iPhone and Apple today has shared a look back at just how revolutionary the device has been.

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9to5google 

December 27, 2016

AAPL: 117.26

0.74
Stock Chart

Apple had rather a controversial year in terms of product launches. Its two new flagship products – the iPhone 7 and the new MacBook Pro – got most attention not for what they included, but rather what they left out.

Most of the press coverage of the iPhone 7 focused on the company’s decision to omit the 3.5mm headphone socket. This was despite the fact that the move had been so long rumored that I suspect Apple deliberately leaked its plans in order to give everyone time to get used to the idea.

With the year’s MacBook Pro, the headline new feature of the Touch Bar was largely over-shadowed by the company’s decision to go all-in on the relatively new USB-C standard, omitting all other ports bar (ironically) the headphone socket …

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November 3, 2016

AAPL: 109.83

-1.19
Stock Chart

There’s a photographer’s saying that the best camera is the one you have on you at the time. It’s no use having the best pro DSLR in the world if it’s sitting at home when you spot a photo opp.

The camera most people have on them at the time is … the iPhone. Apple has stated on more than one occasion that the iPhone is the world’s most popular camera, and the evidence supports this claim. A year ago, for example, Flickr shared the top 20 cameras used by its members, and not only did the iPhone 6 top the list, but various iPhones took eight of the 20 slots.

For many, an iPhone is their only camera. But there are still many others who have one or more standalone cameras – myself among them. What is it those cameras can do that the iPhone can’t, and how long before an iPhone is the only camera we’ll ever need … ?

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October 27, 2016

AAPL: 114.48

-1.11
Stock Chart

Apple has officially unveiled the new redesigned MacBook Pro at its special event in Cupertino, California. The new design is all metal like the 12-inch MacBook (no plastic along the hinge) and available in space gray (looks darker than 12-inch but we’ll see) and traditional silver. 13-inch and 15-inch options are available. Much more below:

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electrek 

October 26, 2016

AAPL: 115.59

-2.66
Stock Chart

Google’s new flagship Pixel XL phone landed in my hands early Monday morning, and I’ve been taking it for a test drive ever since. I’m obviously someone who prefers Apple devices over Google devices, but this phone is so fascinating that I just had to try it.

I should note that this isn’t a review — if you want a review you should definitely check out Stephen’s review over at 9to5Google — these are first impressions from an iPhone fan. Considering that the Pixel is the first real Google-branded smartphone, one that’s obviously meant to go toe-to-toe with Apple’s best offerings, I felt obligated to try it out. Here’s a brief look at a dozen of my initial thoughts. expand full story

October 11, 2016

AAPL: 116.30

0.25
Stock Chart
Not the most artistic of photos, but illustrates my point ...
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I did cringe slightly as I wrote that headline, as it would be more correctly stated as ‘How to get shallow depth of field’ – bokeh being the particular appearance of the out-of-focus areas. But, thanks to Apple, the world is using one term to refer to the other, so I gave in where the headline was concerned.

Only the iPhone 7 Plus, with its dual-camera system, has the ability to generate artificial shallow depth of field, an effect activated in yesterday’s beta. But all iPhones are capable of generating optical shallow depth of field in very limited circumstances, and it’s actually really easy to do so …

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September 27, 2016

AAPL: 113.09

0.21
Stock Chart

One of the bigger features with the iPhone 7 and 7 Plus is definitely the improved optics and camera quality, but exactly what does this boil down to for video enthusiasts? There’s no doubt that the iPhone 7 takes some amazing photography, but its video capabilities are far superior in my opinion. Don’t believe me? With 4K video recording, optical and digital image stabilization, and an f1.8 aperture, these new iPhones are pretty incredible…

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September 19, 2016

AAPL: 113.58

-1.34
Stock Chart

Apple made a big deal about the new iPhone 7 and iPhone 7 Plus cameras, but since the announcement of the devices there’s been debate about just how much better the cameras actually are. Our own Jeff Bejanmin has noted of some of the differences with the camera, and now Consumer Reports is out with their analysis of the changes…

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9to5toys 

September 17, 2016

AAPL: 114.92

-0.65
Stock Chart

Yesterday was the official release day for the iPhone 7 and iPhone 7 Plus, and some of us were fortunate enough to be able to pick up our units early on Friday morning. For those of you who plan on getting an iPhone 7, or for those of you who still might be on the fence, have a look at our top features hands-on commentary. Not only do we discuss numerous top iPhone 7 and iPhone 7 Plus features, but we also touch on a few of the hardware’s disappointing areas as well. expand full story

September 13, 2016

AAPL: 107.95

2.51
Stock Chart

We’ve already seen the iPhone 7 and iPhone 7 Plus put to use at the U.S. Open and at an NFL game. Now, Outside Online has gone hands-on with the iPhone 7 Plus and put the device’s camera to use in a variety of adventure use cases. Just as with the U.S. Open and NFL photos, the camera seems to live up to the hype…

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September 12, 2016

AAPL: 105.44

2.31
Stock Chart

The iPhone 7 and iPhone 7 Plus don’t even hit store shelves until this Friday, September 16th, but the first official unboxing in the wild are already popping up online early. Photos shared on social media in Asia show believable images from someone who claims to be an Apple dealer unboxing and holding the unreleased iPhone models in public.

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9to5google 

Following a feature from Sports Illustrated earlier today which used the iPhone 7 Plus courtside at the NFL, ESPN has posted its own exclusive hands-on with the iPhone 7 Plus’ camera. They equipped professional photographer Landon Nordeman with an unreleased iPhone 7 Plus unit at the Tennis US Open. The results are stunning, showing off the new iPhone’s improved camera system.

We’ve included a few of the shots below…

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September 11, 2016

AAPL: 103.13

-2.39
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One of the standout features of the iPhone 7 and iPhone 7 Plus is the improved camera. The devices went up of preorder last Friday and officially hit store shelves this coming Friday. Ahead of the public release of the device, Sports Illustrated has gone hands-on with the iPhone 7 Plus to snap pictures from the sideline of the Titans-Vikings NFL game today.

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September 9, 2016

AAPL: 103.13

-2.39
Stock Chart

If you’re looking forward to utilizing the upcoming depth of field effect on the iPhone 7 Plus, you should be aware of its potential limitations. Although it appears to be a great tool to have in the bag, it’s not going to have your DSLR collecting dust, depending on the type of photographer you are. expand full story

electrek 

Update: Shipping times are slipping across the board. Most black and jet black iPhones are now at 2-3 and 4-6 weeks shipping, respectively.

As expected, the iPhone 7, iPhone 7 Plus, and Apple Watch Series 2 are now available to pre-order via Apple’s Online Store. The store went down earlier tonight in preparation for the launch, while the new devices will be available in Apple retail locations next Friday, September 16th.

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