Google planning Apple-like integration between its products to compete

By Chance Miller

As CES 2022 moves forward this week, Google has announced a handful of ways it plans to increase its focus on rivaling Apple’s ecosystem integration.

First off, the company has announced that it will expand its AirDrop-like “Nearby Share” feature to Windows PCs, allowing Android users to easily and wirelessly share photos, videos, and files from Android phones to PCs.

This is, of course, incredibly similar to using AirDrop between an iPhone and Mac.

In the audio space, Google has announced that it will bring its Fast Pair feature to Windows PCs, Google TV, Android TV, and Matter-compatible smart home products.

This means that Fast Pair-compatible headphones will be able to seamlessly connect to these devices, just like AirPods can effortlessly pair with iPhone, iPad, Mac, Apple Watch, and Apple TV.

Furthermore, Google is working on a feature similar to Apple’s Spatial Audio functionality on AirPods, which adapts the sound output based on head movements and the location of your head in relation to the audio source itself.

Similar to the Apple Watch Unlock feature for the Mac (and more recently the iPhone), Google says that users will soon be able to unlock their Chromebook or other Android using their Wear OS smartwatch.