DirecTV is releasing a new app today specifically for kids. It’s available now for iPhone and iPad for free and offers a selection of content aimed at children aged 5-10 for DirecTV cable subscribers. Included are shows from Nickelodeon, Cartoon Network, HBO, STARZ, Sprout and more.
Full press release below:
DIRECTV Provides Parents with Worry-Free TV for Children
No Need to Set Up Parental Controls! DIRECTV Kids App Offers Hundreds of Popular Children’s Shows and Kid-Friendly Movies Anytime, Anywhere and At No Extra Charge
EL SEGUNDO, Calif., May 21, 2015 – DIRECTV is helping parents breathe a sigh of relief with the launch of its new DIRECTV Kids App, an easy-to-use and safe online environment that offers DIRECTV customers age-appropriate content anywhere, anytime – at no extra charge. The new DIRECTV Kids App, designed for children ages 5-10, offers hundreds of popular children’s shows and kid-friendly movies, available to watch instantly from Nickelodeon, Cartoon Network, HBO, STARZ, Sprout and more, based on customer’s DIRECTV programming package.
DIRECTV will also use its long-standing relationship with Common Sense Media, to incorporate age-based ratings and reviewsthrough the App. Common Sense Media is a not-for-profit organization dedicated to providing independent, trustworthy information and education to kids, parents and educators, so they can be better equipped to succeed in a world of media and technology.
“As our kids become more and more connected through powerful devices like tablets and computers, navigating through the rough terrain of the digital landscape for parents can be an incredibly daunting task,” said Tony Goncalves, senior vice president, Digital Entertainment Products Group, DIRECTV. “The DIRECTV Kids App was designed to take the worry away from watching TV and give kids a simple and safe viewing environment without the need for complicated parental control set up on multiple devices.”
The DIRECTV Kids App features:
- Safe Viewing space – DIRECTV Kids is a safe environment for children ages 5-10. All content is rated G, PG, TVG, TVY, or TVY7 so children can use it independently, without supervision or parental controls.
- Watch Anywhere – Instantly stream the top kids TV shows and movies from anywhere.
- Intuitive User Interface – Easy-to-use interface that requires fewer clicks to quickly start video playback; “Recently Watched” tool which allows children to quickly resume watching favorite shows; and interactive bubbles that let children filter content to get them to their desired programming faster.
- Personalization – Multiple background themes to choose from allow kids to customize their DIRECTV Kids experience.
DIRECTV Kids App is available through iTunes® App store on iPhone® and iPad® running iOS 7 or higher. Customers are able to view DIRECTV Kids content on up to five iPads or iPhones simultaneously. For more information on DIRECTV Kids App please visit http://www.directv.com/kidsapp.