Apple TV Overview Updated September 26, 2017

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First shown in late 2006 and released in early 2007, the Apple TV has gone through a more substantial transformation than any other Apple product in the past decade. The original model was a stripped-down Macintosh computer with a 40GB hard drive for playing videos, music, and photos on an HDTV. Apple unveiled a completely redesigned plastic model in 2010, dropping the hard drive in favor of 8GB flash storage, and in late 2015 the device was updated again with its own tvOS operating system, a slightly thicker design, and an all-new Siri Remote.

The Apple TV serves a variety of purposes now, thanks to its tvOS operating system, which has its own App Store. The Apple TV 4K and 4th-gen Apple TV come with the Siri Remote. Included is a dedicated Siri button that, when paired with universal search on the Apple TV, allows users to easily look up content from a variety of sources with a single search.

Using AirPlay with your iOS device or Mac, you can stream videos, photos, and music directly from your iPhone, iPad, iPod touch or Mac to your HDT, as well as mirroring their screens. Under some circumstances, Macs can use a TV equipped with an Apple TV as a second display.

With the release of the Apple TV 4K priced at $179 and $199 for 32GB and 64GB respectively, Apple has dropped the 64GB version of the 4th-gen Apple TV as it continues to offer the 32GB model for $149.

Current Lineup:

Apple TV Stories Today

AAPL: 153.14

2.59

Update: Amazon has pulled the Apple TV page off their site. Hopefully, it will launch for real sometime soon! Original story below.

The Apple TV is listed again on Amazon and whilst it isn’t in stock just yet, it does suggest that the Amazon Prime app for Apple TV is imminent.

Amazon pulled the Apple TV from its site as it won’t sell media players that don’t support Prime. Tim Cook announced back in June that Amazon would release an Amazon Prime Video app for Apple TV later this year …

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The new Apple TV packs a lot more power than the previous generation, featuring an A10X Fusion chip to power 4K video playback and rich 3D App Store games.

iFixit have got their hands on one of the new pucks and their teardown shows how Apple managed to achieve this substantial increase in performance: a large internal fan and eight vents to disperse heat …

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The best 4K & 5K displays for Mac

Apple TV Stories Yesterday

AAPL: 150.58

-1.31

When Apple unveiled the new 4K Apple TV earlier this month alongside iPhone 8, iPhone X and Apple Watch Series 3, it also mentioned a new live sports feature arriving with tvOS 11. Now the company is searching for a sports editor to help lead content curation for the feature:

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Apple TV Stories September 22

AAPL: 151.89

-1.50

Bring on the 4K HDR movie binge watching. The new Apple TV 4K is out today and we’ve got our hands on Apple’s new streaming box.

The reviews call it the best TV box on the market, but note its premium price means it’s not for everyone. Apple still offers the two-year old 1080p version for its same $149 price, and $30 more gets you a faster processor with 4K HDR support.

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Apple TV Stories September 21

AAPL: 153.39

-2.68

Apple’s tactic of making advance review models available to selected publications, and setting an embargo on publication, means it’s able to control the flow of reviews so that they all get maximum attention.

On Tuesday, it was the iPhone 8 (including our review). Yesterday, the Apple Watch Series 3 (our review). And today it’s the turn of the Apple TV 4K.

The bottom-line of most reviews is that it’s an expensive device compared to alternatives like Chromecast, Fire TV and Roku, and only makes sense if two things are true …

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The new Apple TV embargo has lifted and The Verge’s Nilay Patel notes a couple of interesting tidbits about the new set-top box in his review.

Firstly, the surprising lack of Dolby Atmos will apparently be rectified in a future software update (although Apple didn’t share a timeline). Perhaps more shockingly, the native YouTube app for the Apple TV doesn’t support 4K or HDR playback …

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