Apple Retail Overview Updated March 29, 2021

Apple Retail

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1,253 'Apple Retail' stories

September 2010 - April 2021

Apple operates 511 retail stores in 22 countries across the globe. Under the direction of Deirdre O’Brien, Apple Stores are staffed by more than 70,000 team members and 3,000 Creative Pros. Here’s everything you need to know about Apple Retail including COVID-19 status, new store openings, and the latest news.

COVID-19: Changes to the Apple Store experience

Wondering about the status of your local Apple Store? Check out our COVID-19 Reopening Tracker, which includes a full map of open stores, health and safety procedures, and all the information you need to know before your visit.

Apple Stores: What makes them unique?

Beyond their award-winning architecture and landmark designs, Apple Stores are known for their focus on education and creativity. Over 250,000 free Today at Apple sessions were offered to the community each quarter prior to the pandemic. New stores are designed with a Video Wall and gathering area for Today at Apple known as the Forum. Older “classic” locations are being upgraded to accommodate the same experience.

Hours and locations: Where can I find details about my local Apple Store?

Apple’s website has a great tool for finding nearby locations and store hours; just type in your address or zip code to get started. You can learn more about the design and details of Apple Stores at The Apple Store Glossary.

Apple Store appointments: How can get I help?

If you’re having a problem with your device or want to shop with a knowledgeable Specialist, take the time to make an appointment before your Apple Store visit. If you need to make a Genius Bar appointment or contact Apple Support, visit Apple’s website. To schedule a shopping session, visit this link or open the Apple Store app.

The latest store openings and upgrades

Share your experience

If you attend a store opening, spot something interesting, or attend a great Today at Apple session, we’d love to see and share your photos with readers.

Apple Retail Stories April 13

Diogo Rau, head of engineering for Apple Retail, is leaving the company after 10 years, the executive wrote on his LinkedIn page. According to Rau, he will now become senior vice-president and chief information and digital officer at Eli Lilly.

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Apple Retail Stories April 10

Apple will soon open a new retail store The Bronx, New York City’s northernmost borough. On Friday, Apple publicly posted job openings for the new location on its Jobs website, inviting candidates to apply.

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Apple Retail Stories April 9

Today at Apple creative sessions are returning to Beijing with the in-store energy people love. Starting this month, customers can visit the new Forum at Apple Sanlitun and hear from local artists, photographers, musicians and developers.

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Apple Retail Stories April 2

All Apple Stores in France are closing from tomorrow as the country returns to a stricter lockdown. Previously, some flagship stores in the center of the city had remained open, while those in shopping centers have remained closed since the end of January.

Although France tomorrow enters its third national lockdown, the move by Apple is actually a voluntary one …

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Apple Retail Stories March 29

In the heart of Music City, the rhythm never stops. Singing and spirited nightlife are the drumbeat to a melody of visitors, residents, and artists sharing their love of music.

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Apple Retail Stories March 22

Apple is coming to the heart of Music City with a bright new store at Fifth + Broadway. Apple Downtown Nashville opens March 29 in the cultural hub of the city.

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