The Major League Soccer season began February 21, and for members of adiClub, you can now enjoy a free 1-month trial of Major League Season Pass on Apple TV. Keep reading below to learn more.
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Apple today announced that it had its 3 most-watched matches ever on MLS Season Pass in the past week, between July 19 – July 26.
Although Apple did not specifically attribute the growth in viewership to anything in particular, the timing is obvious: last week saw the arrival of football superstar Lionel Messi join Inter Miami, with his MLS debut taking place on Friday, July 21.
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Football superstar Lionel Messi is expected to kickstart Major League Soccer interest for Apple, but how were the numbers looking prior to Messi’s debut?
Unsurprisingly, Apple has a tight seal on any real data for its MLS Season Pass subscription service. The company is in its first year of a decadelong deal that gives it exclusive streaming rights to the US men’s soccer league.
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