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Apple’s biggest product announcement of the year is happening today. We’re expecting three new iPhones, updates to the Apple Watch, and much more.

9to5Mac will be covering the Apple event and breaking news all day long, so keep refreshing our Apple Event News Hub for the latest coverage! Apple’s live stream kicks off from Steve Jobs Theater at Apple Park today at 10 am PT/1 pm ET.

Head below for a recap of everything announced at Apple’s September 10, 2019 event including iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max, Apple Watch Series 5, price drops for Apple Watch Series 3, a new $329 iPad with a larger screen, Apple Arcade and Apple TV+ launch dates and prices, and much more!


Apple announces iPhone 11 Pro and iPhone 11 Pro Max: triple camera, A13 chip, new colors, Super Retina XDR screen, more

Apple unveils iPhone 11 with dual cameras, new colors, more

iPhone 11 tidbits: Longer battery life, monthly pricing, Face ID, more

Apple now makes clear cases for all new iPhones, not just iPhone XR

iPhone 11 includes ‘U1’ Ultra Wideband location chip, but Apple Tag tracker announcement notably absent

iPhone XR drops to $599, iPhone 8 to $449, following iPhone 11 announcement

Apple Watch

Apple unveils Apple Watch Series 5 with always-on display

Apple launching three new research studies including hearing, cycle tracking, heart and movement

‘Apple Watch Studio’ coming to Apple Stores and Apple․com, bringing new customization experience

Apple Watch Series 5 tidbits: New S5 chip, preview in AR, gold band options, much more


Apple unveils all-new seventh generation 10.2-inch iPad


Apple TV+ launching November 1 for $4.99/month

Apple giving free year of Apple TV+ with purchase of Mac, iPad, iPhone, or Apple TV

Apple shares trailer for Apple TV+ show ‘See’ starring Jason Momoa

Apple TV+ will be available to watch on the web, some shows will release all episodes at once

Apple Arcade 

Apple Arcade will be available on September 19 for $4.99/month


Apple announces iOS 13 release date of September 19

Apple releasing iOS 13.1 on September 30

iOS 13.1 developer beta 3 now available, as public release set for September 30

Apple Fifth Avenue glass cube reopening September 20 in Manhattan

Intro video:

Pre-Event Day

You’re hyped. I’m hyped. We’re all hyped! So what’s happening before the event even kicks off? For starters, we’ve got the ceremonial ‘Apple Store goes down’ to tease new products coming!

Apple Store is down ahead of iPhone 11 and Apple Watch event later today

As soon as the event wraps up, Apple’s website will have a whole makeover in place to highlight everything new.

We’ve also seen a few eleventh hour leaks and predictions:

Latest iPhone 11 rumors: no number in ‘Pro’ model name, no reverse wireless charging, 10.2-inch iPad announcement

Kuo on iPhone 11: No Apple Pencil support, bilateral wireless charging potentially scrapped, more

Want to watch at home in realtime? We’ve got you covered:

How to stream Apple’s iPhone 11 event on iPhone, iPad, Apple TV, and more

How to trade in or recycle your old iPhone in preparation for iPhone 11

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About the Author


Zac covers Apple news, hosts the 9to5Mac Happy Hour podcast, and created