Skip to main content

steven lamar

See All Stories

Apple files lawsuit against Steven Lamar for calling himself a co-founder of Beats

Site default logo image

Jimmy Iovine and Dr. Dre Unveil Beats By Dr. Dre 2011 Holiday Product Line-Up

Earlier this year, Steven Lamar, one of the men behind the Beats line of headphones, brought a claim againstĀ Apple for cutting him out of the $3 billion deal to buy out the headphones maker. How the Hollywood Reporter says that Beats (and thus Apple) is suing Lamar for claiming that he co-founded the company.

The company says that by marketing his new line of headphones by promoting himself as a “co-founder” of Beats, Lamar is falsely using the Apple subsidiary’s name for false marketing. Furthermore, the company is claiming that various news reports referring to Lamar as a co-founder are misleading. Apple’s lawyers are demanding that Lamar issue a statement clarifying his role at Beats and refrain from saying he co-founded the electronics manufacturer.

The full legal filing can be read below.


Expand
Expanding
Close

Manage push notifications

notification icon
We would like to show you notifications for the latest news and updates.
notification icon
Please wait...processing
notification icon
We would like to show you notifications for the latest news and updates.
notification icon
Please wait...processing