The app’s previous “testing” version, as Face.com’s co-founder and CEO Gil Hirsch described it to 9to5Mac exclusively, debuted in January. However, the latest flavor exhibits face-friendly filters akin to Instagram and improved recognition capabilities that also Facebook-tags people, while remembering those features for future occurrences in case the social network cannot (some Facebook users’ privacy settings do not allow for photo-tagging).
“We looked at the photos people were taking and chose filters suitable for people’s pictures,” explained Hirsch to 9to5Mac. “Our filters are face-friendly.”
Hirsch detailed how KLIK’s artistic filters compliment faces due to their subtle colors and saturations, while other apps’ filters are more generalized for pictures of animals or objects and are often too harsh. Meanwhile, the face-learning software not only tags friends in images, but it quickly trains itself to remember them. The team behind KLIK noticed Facebook users do a lot of uploading, but not much tagging, and that decreases the amount of sharing. Therefore, the facial recognition may not always be on par, but the app’s new learning mode quickly corrects this lapse.