Instagram Overview Updated May 27, 2020

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September 2011 - May 2020


Instagram is a social media service owned by Facebook for sharing photos and videos. Instagram launched in 2010 exclusively as an iOS app and didn’t come to Android and the web until 2012.

Facebook acquired Instagram in April of 2012 for $1 billion. Facebook also offered to buy Instagram’s closest competitor Snapchat back in 2013 for $3 billion.

In June of 2017 Instagram shared that it reached 250M daily users, surpassing its rival Snapchat by almost 100M. It also has over 700M total users.

Instagram has been criticized for taking popular features from Snapchat such as face filters, stories, and stickers. The company also has plans moving forward to introduce more business focused features.

Instagram Stories May 27

Instagram to show ads on IGTV for the first time, share revenue with creators

Instagram launched its IGTV platform back in 2018 as its way of “re-envisioning mobile video” via longer-form content. Now for the first time, IGTV will gain ads and the company will share a cut of the revenue with creators. Additionally “Badges” arrive as a way for fans to donate to creators in Instagram Live videos.

Instagram Stories May 21

Instagram is the latest of Facebook’s services to gain support for its new group video chat feature, Messenger Rooms. Follow along for a look at how it works…

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Instagram Stories May 19

Facebook has announced a major ecommerce move today that sees the launch of Facebook Shops. The company is pitching it as a way for businesses to create one online store that will work across Facebook, Messenger, Instagram, and WhatsApp.

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Instagram Stories May 18

Instagram launches ‘Guides’ starting with well-being focused collection

Instagram has debuted a new feature today called Guides and the platform is using it to promote well-being during the pandemic. However, the feature will expand over time and be used by Instagram creators to promote a variety of content.

Instagram Stories May 13

iPhone: How to block Instagram tags and mentions in comments, captions, Story

Instagram has rolled out more granular controls to reduce negative interactions and improve the experience for everyone on the platform. Read along for how to block Instagram mentions and tags in comments, captions, and Story.

Instagram Stories May 12

Instagram iOS update brings bulk comment deleting, control for who can mention or tag you

Instagram is rolling out some changes today to keep the platform a more positive place for users. Two features rolling out now include the ability to control who can tag or mention you in comments, captions, or Stories as well as the ability to delete comments in bulk.

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