Snapchat Overview Updated August 13, 2019

Snapchat

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169 'Snapchat' stories

June 2013 - August 2019


Snapchat is a social media service primarily based on sharing ephemeral photo and video content. The Venice, California company’s app is extremely popular with millennials, who make up its primary demographic.

Unlike most social photo sharing services, where users are encouraged to build a library of content, Snapchat primarily focuses on content that disappears after set time limits. Users can send snaps directly to friends, or add them to a 24-hour Snapchat Story that all followers can access.

Snapchat is particularly known for its lens feature, which allows users to to add real-time effects to their selfies by means of facial detection. The app is also well-known for its image markup features, such as adding Geostickers — stickers that appear based on the current city of the user — and text to photos and videos.

Criticized for its lack of user-discovery features, some first-time users may find Snapchat difficult to understand, because there are no search or suggestion apparatuses for finding new users to follow.

Recently, the Facebook-owned Instagram added a new Instagram Stories feature to its photo sharing app, which strikingly resembles Snapchat. This is particularly notable when you consider that Facebook, at one time, attempted to purchase Snapchat for 3 billion in cash.

Snapchat Stories August 13

Snap today has announced the Spectacles 3, the latest version of its glasses with built-in cameras designed specifically for Snapchat. The Spectacles 3 feature dual HD cameras and a “strong, lightweight steel frame design with circular lenses and adjustable acetate tips.”

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Snapchat Stories July 23

Snap today reported its second quarter earnings, and the results sent its stock up over 10 percent in after-hours trading. Snapchat generated an increase in daily users, and beat analyst expectations on revenue and earnings-per-share.

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Sylvania HomeKit Light Strip

Snapchat Stories July 1

Snapchat brings multiplayer ‘Bitmoji Tennis’ title to Snap Games

While the tennis greats are playing out their game at Wimbledon, Snap is bringing an exclusive game of its own to Snapchat. Bitmoji Tennis is a new title launching on Snap Games inside Snapchat.

Snapchat Stories June 20

Gatorade launching interactive AR Snapchat portal lens with Dr. Seuss inspiration

Gatorade is releasing its first-ever augmented reality Snapchat lens today with inspiration from soccer legends Mia Hamm and Mallory Pugh and a special tie-in from Oh, the Places You’ll Go! by Dr. Seuss.

Snapchat Stories May 25

WSJ: Snapchat planning to compete with TikTok, add deeper music integration

As TikTok continues to prove incredibly popular around the world, Snapchat is looking to expand its support for music. The Wall Street Journal reports that Snap is in talks with record labels to “expand the ways users can include music in posts” on Snapchat.

Snapchat Stories May 24

Multiple Snapchat employees spied on users by misusing internal tools, accessing such information as location, phone numbers and their own saved Snaps.

The tools are supposed to be used to help the company fight spam and abuse, and to comply with law enforcement requests, but many staff have access and are abusing it, say former employees …

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