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Apple touts HomePod sound quality in first collection of ads [Videos]

Following the kickoff of preorders yesterday, Apple today has shared four brand new HomePod ads on YouTube. The ads are each 15 seconds long, focusing primarily on the speaker quality…

Each ad is set to its own song, including DNA by Kendrick Lamar, Holy Water by Hembree, All Night by Big Boi, and Ain’t I by Lizzo.

Unfortunately, the ads don’t show us anything we didn’t already know about HomePod and only show the device itself for a couple of seconds. In the description for each video, Apple touts that HomePod is a breakthrough speaker and intelligent home assistant:

HomePod. A breakthrough speaker. The ultimate music authority. An intelligent home assistant.

Apple opened preorders for the HomePod yesterday, with the device officially becoming available and arriving to customers on February 9th. A pair of early hands-on looks at the smart speaker have praised its sound quality and Siri integration.

Did you preorder HomePod yesterday? Watch the new ads and let us know down in the comments.

https://www.youtube.com/watch?v=3n9QTdj6Jv4

https://www.youtube.com/watch?v=nsO97h0FO4Y

https://www.youtube.com/watch?v=lR7OZ7ZmZVI

https://www.youtube.com/watch?v=wq0_vPqc444

FTC: We use income earning auto affiliate links. More.

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Avatar for Chance Miller Chance Miller

Chance is the editor-in-chief of 9to5Mac, overseeing the entire site’s operations. He also hosts the 9to5Mac Daily and 9to5Mac Happy Hour podcasts.

You can send tips, questions, and typos to chance@9to5mac.com.

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