Tim Cook teases new Apple product this week: ‘There’s something in the air’

Chance Miller | Mar 3 2025 - 7:57 am PT

In a new post on social media today, Tim Cook says Apple has a new product launch coming this week.

The short teaser video posted on X says: “There’s something in the Air.”

New Apple product launching this week

This a not-so-subtle hint that Apple will announce a new MacBook Air this week. The new MacBook Air is expected to be powered by an M4 chip and will be available in the same 13-inch and 15-inch designs as the current model.

The new M4 chip will come with several notable upgrades for MacBook Air users. Currently, the MacBook Air maxes out at 24GB of RAM, but the new M4 model will likely raise that ceiling to 32GB. We also expect faster memory bandwidth, two additional CPU cores, and a 12MP Center Stage camera.

Additionally, the M4 MacBook Air will offer broader support for external displays. The M3 MacBook Air can power two external displays at once, but only with the lid closed. The M4 MacBook Air will be to power two external displays while also still using the built-in display – just like the base model M4 MacBook Pro.

Apple is also expected to announce a new iPad Air this spring. According to Bloomberg the M4 MacBook Air refresh is first on the docket. In a post today, however, Mark Gurman said that a combo announcement of the new iPad Air and MacBook Air “isn’t out of the question,” particularly as inventory of the iPad Air continues to dwindle.

Stay tuned to 9to5Mac for more details on everything Apple announces this week.

If the “there’s something in the air” teaser sounds familiar, it’s because Apple used the same tagline for the launch of the first-ever MacBook Air in 2008: