Australian parliament launches probe into Apple price gouging, as Apple TV hits Brazil for $211
Apple and other technology companies will soon have to answer the Australian Parliament as to why content from iTunes costs more for Australian consumers than United States consumers. The Sydney Morning Herald reported the Minister for Communications Stephen Conroy has now signed off on a parliamentary inquiry that will carry out sometime this year by the standing committee on infrastructure and communications from the House of Representatives.
The report noted the inquiry could extend to eBooks if evidence of price increases for Australian consumers comes to light. In July 2011, Apple cut the price of iOS apps in Australia by up to 25 percent in response to criticism from many, such as federal Labor MP Ed Husic, who raised the issue in Parliament. However, the inquiry will be the first time Apple is asked by Parliament to explain its pricing strategies for the Australian market. The issue surfaced once again last week with the release of Adobe’s latest software suite, which costs up to $1,400 more for Australians.
Husic also raised similar pricing complaints over Apple’s hardware products, which is something that the Brazilian market is experiencing today with the release of the new Apple TV: